Empowering Foodservice Customers

The latest technologies being used to manage c-store foodservice programs—from touchscreens and POS ordering terminals to digital signage—are allowing marketers to enhance communications and streamline operations. Touchscreens communicate the menu in a very efficient way. This is especially important as chains look to build incremental sales and make more subtle changes like expanding the number

How Foodservice Impacts Profits

Dennis Peters has no complaints about the proprietary fresh chicken program at two of his 24 Friendship Foods stores in Ohio. It’s popular, it’s profitable and it’s been a proven concept for the past 12 years. Well, maybe there’s one complaint. It’s a little too fresh. Not “peck-you-on-the-hand-when-you-grab-it” fresh, but certainly fresh enough to see

Pumping Up In-Store Sales

A busy salesman on the way to his next appointment pulls into a Spinx convenience store to fill up his tank. It’s almost 1 p.m. and he hasn’t stopped since his day began just before 9 a.m. While pumping fuel, he glances at the color monitor built into the gas pump. He looks closer at

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