New representative groups to cover sales in North Dakota, South Dakota and Minnesota, and Saskatchewan, Manitoba and Northwestern Ontario. Master-Bilt, manufacturer of a full line of premier commercial refrigeration systems, has appointed Johnson Commercial Agents and Ross Marketing as new sales representative groups. Johnson Commercial Agents will cover the territories of North Dakota, South Dakota…
Steve Asay Joins Master-Bilt
Master-Bilt, manufacturer of a full line of commercial refrigeration systems for over 70 years has appointed Steve Asay as National Accounts Manager-Refrigeration, effective immediately. Prior to his appointment with Master-Bilt, Asay served as vice president sales and marketing for Kairak/ITW. With his many years of experience in the refrigeration industry, Asay’s primary goal with Master-Bilt…
Master-Bilt Adds New Sales Groups
Master-Bilt, manufacturer of commercial refrigeration systems for over 70 years, has appointed two new sales representative groups. Cimenet USA LLC will cover Mexico and Wyllie Marketing will focus on the New England area consisting of Maine, New Hampshire, Vermont, Massachusetts, Rhode Island and Connecticut, effective immediately. Based in Weymouth, Mass., Wyllie Marketing has represented a…
Ice Cream Dipping/Display Cabinet
Master-Bilt, a manufacturer of a commercial refrigeration systems, has introduced the new deluxe ice cream dipping/display cabinet. The new DD-LCG is a low-curved glass ice cream dipping cabinet with an attractive, contemporary design. The low-curved glass allows for easy ice cream viewing by ‘little’ customers with brilliant interior LED lighting. The DD-LCG Series comes standard…
Master-Bilt Welcomes Ross Buel
Master-Bilt, manufacturer of a full line of commercial refrigeration systems has appointed Ross Buel as national/chain accounts manager for foodservice sales, effective March 24. Buel brings a new dimension to Master-Bilt and expects to help further penetrate the Master-Bilt foodservice chain business. Most recently, Buel served as general manager for the foodservice equipment division of…
Built masterfully
Built masterfully Master-Bilt, a manufacturer of commercial refrigeration systems, introduces an innovative reverse-cycle process into its new and existing product lines. Adding a reverse-cycle valve to the condensing unit reverses the direction of refrigerant flow during defrosts when automatically activated by the Master Controller system. The process uses less energy than electric defrost heaters, resulting…
Chill Out
Master-Bilt introduces the Master-Chill MCR series, a new roll-in blast chiller. The MCRSeries blast chiller features two sizes: the MCR-200 accommodates a single pan rack; and the MCR-400 accommodates two pan racks. Both units are offered a seither roll-in or pass-through. In addition, the blast chiller now offers afield-reversible door, which in addition to being…
Deli Casing
Federal Industries released its new Refrigerated Maxi Deli Merchandiser Line. The new state-of-the-art refrigerated deli case comes in two different styles—High Volume Refrigerated Maxi Deli and Curved Glass Refrigerated Maxi Deli—and can be used to stand alone or for continuous lineup. The High Volume Refrigerated Maxi Deli features straight glass with the added benefitof…
Everything Is Gel-ing
Master-Bilt introduces its new American-made GEL series gelato case. The new GEL series features a top-hinged front display door that stays in place at whatever point its raised, which allows for easy cleaning and helps prevent corrosion problems. Additionally, the evaporator coil is concealed to avoid spillage and possible premature refrigeration system failure. GEL…
All-In-One
Master-Bilt unveils the new MRS series modular multi compressor refrigeration system to save energy and reduce in-store heat and noise. By remoting all refrigeration systems to a single MRS system in their stores, retailers can remove the heat producedby multiple refrigeration systems from their kitchen or store and reduce their air-conditioning load. This outside system,…