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Local Store Marketing: Charities

By John Matthews, Founder, Gray Cat Enterprises. Some of the local store marketing strategies that I have highlighted over the past year are designed to increase awareness and sales for your brand, others because it’s the right thing to do. Working with charities over a period of time enables you to give back to the

CITGO Rewards Local Charities

CITGO Petroleum Corp. is launching its 2010 Fueling Good campaign on June 1 to recognize and reward charities and individuals making a difference in the lives of others. Charities, community groups and individuals can join Fueling Good and submit their entries at www.FuelingGood.com for an opportunity to win up to $2,500 in CITGO Gift Cards,

Folk Oil Fights Hunger

Folk Oil’s PS Food Marts chain went to bat for hunger in Michigan and Ohio and raised more than $50,000 for local charities in just two short weeks. From March 15-31 PS Food Mart employees at the chain’s 29 stores encouraged customers and vendors to purchase paper hearts as part of its “Fight Hunger. Give

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