Three Loyalty Trends to Take Hold by 2030

COLLOQUY magazine has predicted three loyalty trends expected to shape the future of marketing two decades down the road. It calls the three trends, “The Next New Normal,” “The New I-Network” and “The New Marketing Reality.” The Next New NormalCOLLOQUY predicts that multi-generational households will place  a stronger focus on localism in coming years, and

Marketing in a Digital Age

The world of marketing is fast evolving to keep pace with an influx of new technological options, and no one knows this better than Jared Sturtevant, who recently stepped into the newly created director of marketing role at Nice N Easy Grocery Shoppes. In his new position, Sturtevant orders, proofs and provides artistic direction on

The Future of Retail Technology

Imagine a day when your customers pay for coffee by scanning a cell phone, and play their favorite music at the gas pump with a quick swipe of a loyalty card. Well, ready or not, such technology is already out there and it’s coming for c-stores—the only question is how soon. As the Millennial generation

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