Ron Voglers pic.tif

Finiti Branding Group Hires New Senior VP of Sales

Ron Vogler joins Finiti, bringing 27  years of sales and marketing executive-level expertise. Ronald Vogler has joined The Finiti Branding Group LLC as senior vice president of sales, based in Mobile, Ala. “The hiring of Ron is foundational,” said Finiti President Russell Stone. “He’ll be a pillar to FIN setting the service and sales standard

phone

7-Eleven, Coca-Cola Help Protect Polar Bears’ Habitat

Partnership enhances The Coca-Cola Co.’s “Arctic Home” campaign, supporting World Wildlife Fund to conserve polar bears’ arctic habitat. Coca-Cola and 7-Eleven are joining forces this holiday season to give customers a chance to have some chilly fun for a great cause. The initiative is part of The Coca-Cola Co.’s “Arctic Home” campaign, which supports World

CW_12_pack-small

Cheerwine Partners With Pepsi Beverage Co.

Brand doubles its availability by expanding with the Pepsi Beverages Co. into Florida, Atlanta and Memphis. Legendary southern soft drink Cheerwine has taken a game changing leap forward in its quest to become available nationally, doubling its market size by partnering with Pepsi Beverages Co. (PBC) to expand distribution in Florida, Atlanta and Memphis. The

Coca-cola

Coca-Cola Mini Can Gets More Affordable

Customers want affordable options on their favorite beverages, and Coca-Cola is answering the call with a better price point. Coca-Cola is providing  a more affordable price point for the popular 7.5-ounce  mini can to expand consumers’ options for enjoying their favorite Coca-Cola beverage. The new price point will make the mini can more accessible during

Wal-Mart Discounts Soda

At Chicago area Wal-Mart stores, shoppers are finding Coke cases at a special price: 24 cans for $5, the Chicago Tribune reported. The 20 cents per can price demonstrates Wal-Mart’s purchasing power, and is less than good news for the beverage industry, where after higher bottling prices and 10 years of stagnant pricing beverage companies

Competitive Pricing Key to Water Sales

Operators hoping to do well with bottled and flavored waters in 2010 need to understand what both water and bottles mean to today’s consumers. Following a decade of steady growth, bottled water sales in c-stores declined last year as consumer spending lagged due to higher fuel prices and the economic recession. But many retailers and

Coke To Aquire North American Operations Of Its Biggest Bottler

Coca-Cola Co. today announced it plans to buy the North American operations of its largest bottler, Coca-Cola Enterprises Inc., in a strategic reversal that would close a competitive gap after PepsiCo. reached a similar deal, Reuters reported. “Coke couldn’t sit back while Pepsi delivered $600 million (or more) in synergies for reinvestment and then transformed

Coke Zero Launches NCAA Promotion

Coke Zero has introduced its NCAA promotion and sweepstakes called “An Exclusive Ticket” at LongHorn Steakhouse. Fans can register for a chance to win “An Exclusive Ticket” to the 2010 NCAA Men’s Final Four in Indianapolis and experience the “Coke Zero Countdown” concert, starring Darius Rucker, along with an exclusive VIP party, and tickets to

Retailers Counting on COFFEE

Ten years ago, “experts” warned the coffee industry was becoming saturated; then they said it again five years ago and once more two years ago. Turns out they were wrong every time. There’s not a convenience store operator in America who doesn’t work at building coffee sales and expanding dayparts thanks to the category’s excellent

css.php