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Marketing and Social Media

In 2011, look for cause marketing to be a bigger trend. An expert panel at the U.S. Direct Marketing Association’s (DMA) annual meeting revealed that the trend toward cause marketing is the next step in engaging customers and increasing loyalty. But it’s not enough just to pick a cause and throw together a promotion. Customers

Retailers are finding new ways to reach customers in the forecourt. WilcoHess,  for example, is testing vending machines at the fuel pumps.

Emerging Retail Trends

Convenience store owners should expect to embrace new technology and a fresh set of rules for communicating with today’s consumers as 2011 approaches. A  year that witnessed a whirlwind of technological advancements proved that retail is all about change. The best retailers are embracing that change and  diversifying their technology investments in order to stay

DISCOUNT-T-CITY

Discount Tobacco City Takes on the FDA

When a number of major tobacco companies, including R.J. Reynolds Tobacco Co., Conwood Co. LLC, Commonwealth Brands Inc., Lorillard Inc. and National Tobacco Co., decided to take on the federal government’s ban on tobacco advertising, they were looking for one retailer to step up and join the fight. They got their wish when Frank Hinton,

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