Van Holten’s, the Waterloo, Wis.-based pickle-in-a-pouch manufacturer, is way out of the box with its new product offering: Big Papa Dill Pickle Lip Balm. Originally a quirky promotional giveaway, the response to the lip balm was so strong that the company has added it to its product line. Big Papa, Van Holten’s flagship pickle-in-a-pouch character, adorns the lip balm packaging. Big Papa dill pickle flavored lip balm is an impulse novelty item that comes in a .15-ounce tube. Sixty tubes are packaged in a clear plastic globe container for easy merchandising anywhere. The lip balm is made with natural ingredients, has SPF 15 protection and will retail for 99 cents to $1.29.
For More Information From Van Holten’s
www.vanholtenpickles.com or www.facebook.com/pickleinapouch