AAA Mid-Atlantic and Wawa are continuing their partnership to benefit motorists. Throughout October, AAA Mid-Atlantic is giving it away for free during National Car Care Month, and offering motorists a free 40-Point Car Care check-up at more than 20 Car Care events around the auto club’s territory. Seven of those events are scheduled at Wawa [...]
Wawa stores throughout southern New Jersey are going through an “Extreme Coffee Makeover,” trading out glass coffee pots for new insulated dispensers with the intent of making producing a fresher brew that saves energy and reduces waste, Press of Atlantic City Media Group reported. The change comes after a chain-wide price increase that boosted the [...]
Winning Over CPG Customers According to a new study commissioned by MEI Computer Technology Group Inc., there is an increased emphasis on improving trade promotion effectiveness, as consumer packaged goods (CPG) manufacturers look to bolster the value and return on their trade spend, and capture wallet share from consumers. Despite the current climate, [...]
Few things in life are easier than slapping together a sandwich. At home, that is. For c-store operators, operating a successful sandwich program is a complex matter that takes training, solid management, quality ingredients and, most of all, a commitment to a very different type of business than what they’re used to. Even then there [...]
Wawa brews up brand equity with Sara Lee Wawa Inc. (Wawa, PA) has worked tirelessly to make its proprietary food brands a household name in the Northeast, but it couldn’t have done so without the help of suppliers like Sara Lee Coffee & Tea. The chain gave Sara Lee a trial run with the development [...]
“John Middleton has some very strong sellers in our stores, but the new merchandiser they developed with us has been an overall improvement to the [cigar] category.” John Middleton Inc. has been operating in the Philadelphia area since 1856, beginning with a retail tobacco shop. More than a hundred years later, John Middleton divested its [...]
Wawa Welcome America’s Go 4th and Learn series kicked off this week with an interactive event showcasing Philadelphia and Wawa history on June 28. Go 4th and Learn is a three-part educational series for children and their families held in the week leading up to July 4 as part of the Wawa Welcome America Festivities. [...]
Wawa with many locations in southern New Jersey, is heading north to Morris County where it will compete directly with Quick Chek and 7-Eleven, The Daily Record reported. Wawa plans to build and open its first Morris County store in mid- to late November at the corner of New and Edwards roads in the eastern [...]
This summer Wawa is making it easy for customers to donate blood by offering a blood drive at more than 25 Wawa sites to help the American Red Cross save lives. The blood drive, already underway, will continue until Aug. 28 in four of Wawa’s operating states: Pennsylvania, New Jersey, Maryland and Virginia. Last year, [...]
For a third year, Wawa is taking its 1960s-inspired Hoagiefest on the road with stops this summer at stores in Rio Grande, N.J.; Toms River, N.J.; Sandston, Va.; Philadelphia and Lewes, Del. These one-day festivals pay tribute to the almighty hoagie, bringing together hoagie fanatics from across the region to celebrate their love of Wawa and [...]
Rock legends and Grammy-nominated performers, The Goo Goo Dolls, are scheduled to headline the July 4 musical finale for the 2010 Wawa Welcome America! festival—the largest free concert in America. Longtime and new Goo Goo Dolls’ fans will enjoy popular hits such as “Iris,” ”Name” and “Better Days” while also being treated to music from their new album, Something [...]
On April 13, Wawa and its associates celebrated the life of famed Phillies announcer, Harry Kalas, who passed away one year ago. The event took place during one of Wawa’s Snappy Hours-associate appreciation events that occur throughout the year. As part of the celebration Philadelphia Phillies Pitcher, Jamie Moyer and Kalas family members joined Wawa [...]
Wawa Inc. announced that its ATM transactions are on pace this month to surpass an extraordinary milestone: the one-billionth transaction using Wawa’s surcharge-free PNC Bank ATMs. Through the years, Wawa and PNC customers have collectively saved more than $1.3 billion in potential ATM surcharge fees. To celebrate this milestone, Wawa is hosting with PNC Bank [...]
Making your mark in the convenience store industry requires hard work, dedication, great people and outstanding service. Throw in three generations of family-owned leadership and a firm commitment to quality and value, and you’ll understand why High’s of Baltimore Inc. is among one of the most revered operators in its markets. “Our brand has been [...]
While frozen dispensed beverages are not a huge portion of the typical store’s overall sales, the product is proving to be quite profitable, thanks to a gross margin north of 50%. Although the slush-style drink was a c-store original, other retailers recognized its potential, and today, frozen beverages with a variety of names and logos [...]