Vying for Customers with Value Meals

McDonald’s has it. Dunkin’ Donuts has it. And if your c-store doesn’t have it, you’re likely losing customers to the QSR down the street. In 2010, featuring a value meal with your foodservice offering is essential to driving new customers through your doors and securing them as regular visitors.  C-stores with foodservice programs are facing

Developing a Value Menu with Appeal

The coming of summer means a lot of things—chief among them an insatiable hunger for hot dogs, burgers, sausages and brats. No c-store foodservice program is complete without them or the opportunities they represent. “Who doesn’t like a hot dog?” said Kim Loniecki, director of branded foodservice for Wesco Inc. in Muskegon, Mich. “When you’re

C-Store Food Sales Get Healthier

Convenience retailers are increasing their share of healthy, fresh food sales, according to industry observers, who noted convenience outlets and big boxes are also gaining share at the expense of grocery stores. Though fresh and prepared foods offer high margin rings, c-store retailers should be certain they are truly ready to do food preparation before

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