Just in time for the summer selling season, Kronik Energy drinks are being added to the vaults of more than 140 company-operated Maverik convenience stores across seven western states. Kronik Energy is being introduced as a new product to the Maverik stores based on customer demand for a fresh, chug-able and thirst-quenching, alternative to the
As the summer selling season hits its peak, operators must hone best practices to increase market share. Gazing through my crystal ball, I see it boldly predicts summer 2009 is going to bring some very solid sales numbers, indeed greatly increased sales for much of the country. Moreover, as you view this issue of Convenience
Convenience store operators preparing to expand their health and beauty care (HBC) category in time for the summer months may be facing some challenges. With the moribund economy depressing impulse sales across retail, this may be a bad summer for new products, while tried-and-true brands of medicines, sunscreen, sunglasses and other warm-weather favorites remain strong.