Americans’ love affair with chocolate will never end. That said, sales of non-chocolate candy and gum are rising steadily, fueled by the economy and the search for innovative, flavorful new products. “Yes, people are right in calling this a strong category,” said Bill Singer, a principal in Singer’s Chevron Inc. in Walla Walla, Wash. “When [...]
A chocolate Labrador named Cody, owned by BP c-store owner Karim Mansour, became well-known by fans across the country in recent months, even gaining his own Web site and facebook page. The pooch who was often seen wearing a BP shirt and name tag and popping up behind the drive through window, had been an [...]
Whether you operate a large or small chain, there are deals to be made that can attract a lot of positive attention to your company. I know some of you don’t place much of a value on publicity, but when was the last time you priced the cost of a retail ad in the local [...]
The latest technologies being used to manage c-store foodservice programs—from touchscreens and POS ordering terminals to digital signage—are allowing marketers to enhance communications and streamline operations. Touchscreens communicate the menu in a very efficient way. This is especially important as chains look to build incremental sales and make more subtle changes like expanding the number [...]