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Merchandising! Merchandising!

By John Matthews, founder of Gray Cat Enterprises Inc. “Merchandising, merchandising, where the real money from the movie is made. Spaceballs the T-shirt. Spaceballs the lunchbox. Spaceballs the coloring book. Spaceballs… the flamethrower! Kids love it. And my favorite, Spaceballs the Doll — me!” — Yogurt from the movie Spaceballs Merchandising is a critical aspect

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Effective Visual Merchandising

By using creative store displays, retailers are making a certain connection with potential customers, one that is long lasting and makes them more apt to make a purchase. By Howard Riell, Associate Editor. Are you showing your wares as effectively as possible? According to the Convenience Consumer Insights (cci) Panel, the first-of-its-kind mobile research panel

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What Light Pollution Ordinances Could Mean for C-stores

By: Lance Winslow. We all know that well lit c-stores attract more clientele at night. Folks, especially women feel safer in a well lit environment. Indeed, studies and surveys show that it is actually safer, and humans seem to inherently know this. Perhaps, the reasoning has to do with the basic “crime triangle” – that

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