Cybera ONE Security Services platform now available for Shell-branded wholesalers nationwide. Cybera Inc. announced an agreement with Shell Oil Products US and Motiva Enterprises LLC (Shell) to offer its Cybera ONE Security Services Platform to Shell-branded wholesalers nationwide. With the Cybera ONE service, the company’s branded wholesalers and their operators will be able to reduce…
Shell Begins Gasoline Giveaway Promotion
Shell is hosting several “No Other Gasoline Protects Better” Gasoline Giveaways across the nation to celebrate the launch of its new Shell Nitrogen Enriched Gasolines. With advanced engine technologies increasingly coming to the market and consumers keeping their cars longer, Shell recognizes it is becoming more important for consumers to protect their vehicles from lower-quality…
Shell Bolsters Loyalty
The Fuel Rewards Network, an extension of its Grocer Rewards program, is enhancing the brand proposition for Shell marketers and wholesalers. By John Lofstock, Editor. The competition for customers has never been so furious. Consumers have more and more choices every day, and the right customer loyalty program has the power to make or break…
Aloha Petroleum Expands in Maui
New gas station is Aloha’s first in Kahului, Maui. Honolulu-based Aloha Petroleum is building a new gas station and 2,000-square-foot c-store in Kahului, Maui—its first on the island—at a time when other local stations are struggling amid high gas prices, the Maui News reported. “I don’t think any service station on Maui is growing,” Terry…
Shell Offers Holiday Savings
According to a recent travel survey conducted by the Bureau of Transportation Statistics (BTS), travel patterns indicate Thanksgiving through New Year’s is among the busiest long-distance travel periods of the year. To assist with holiday or even daily travel expenses, Shell is offering a variety of payment options, including the Shell Drive for Five Card…
Customers Earn Fuel Savings At Ralphs Grocery
Ralphs Grocery Co. and Shell have teamed to give customers in the greater Los Angeles area, including Orange, Riverside and San Bernardino Counties, the chance to earn fuel savings at the pump. The exclusive alliance provides Ralphs shoppers the opportunity to save on fuels by using their Ralphs rewards card. Beginning Nov. 1, every time…
Georgia Customers To Save at the Pump
The Kroger Co., and Shell are expanding their joint rewards program to give metro Atlanta and Northern Georgia area customers the chance to earn fuel savings at the pump. The exclusive alliance provides Kroger shoppers the opportunity to save on fuels by using their Kroger Plus Card. Beginning Oct.25, every time Kroger customers in the…
Shell Leaps into Loyalty
At a Glance: Shell’s Fuel Rewards Program In an effort to bring value to its fuel customers and branded marketers, Shell Oil Products U.S., in July, launched its Grocery Rewards program with several of the nation’s largest supermarket brands in markets across the country. Customers earn one fuel point for every dollar spent at…
Shell Announces Fuel My Passion Finalists
Shell V-Power “Fuel My Passion” Contest finalists have been selected by experts at Car and Driver, Road & Track and Cycle World. Now Shell is looking to its customers to help select the ultimate automotive enthusiasts who will drive away with the grand prize-a year’s worth of free Shell V-Power premium gasoline. One grand prize…