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Local Store Marketing: Retail-To-Retail Bouncebacks

By John Matthews, founder and president of Gray Cat Enterprises Inc. Budgets are tight, but you need to move top line sales—fast! What is a quick and easy way to expand your customer base? Partnering with noncompeting retailers to help your broaden exposure is a simple, yet terrific local store marketing idea. By crafting a

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Speedway Selects NCR To Power Loyalty Program

NCR c-tailing solutions to help Speedway drive personalized customer interactions across multiple channels. Speedway LLC has selected the NCR Advanced Marketing Solution and NCR Enterprise Preference Manager from NCR Corp. to power its next-generation Speedy Rewards customer loyalty program. With approximately 1,375 stores in seven states, Speedway ranks as the fourth largest chain of company-owned

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