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Rutter’s Rewards One Customer’s Loyalty With Fuel

Rutter’s announced its first winner for its Register, Scan and Win contest for summer 2012. Rutter’s Farm Stores plans to give away eight years of free gas to its loyal customers this summer, and its first winner was announced this week. Gregory Ball of Dover, Pa. won Rutter’s Fuel Up Free Sweepstakes, earnng a year’s

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Cultivating Loyal C-Store Customers

An effective rewards program can drive new business and increase the average ticket ring with existing customers. By Howard Riell, Contributing Editor. There was a time when loyalty programs were tools used by large chains to reward customers for their daily business. But the times have changed. Convenience store operators of all sizes are now

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Winn-Dixie Expands fuelperks! Rewards Program

“By enrolling in this free program, and taking advantage of our many Bonus fuelperks! Rewards items inside the stores, our guests will be thrilled by how much they will save at the pump,” says Winn-Dixie spokesperson.   Winn-Dixie Stores Inc. is expanding the fuelperks! Rewards Program throughout central Florida. This expansion will include 62 Winn-Dixie

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Rutter’s Announces Eighth Free Gas Winner

Customer Tammy Lawyer wins 12 months of free fuel-ups at Rutter’s Farm Stores.  This week, Rutter’s Farm Stores announced the eighth customer to win free gas for a whole year in the convenience store chain’s Fuel Up Free summer contest.   Tammy Lawyer of Hanover, Pa., gained entrance into the Fuel Up Free summer contest

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Outsite Networks Introduces AllPoints

AllPoints is set to officially launch at the NACS Show, Oct. 1, 2011 in Chicago. Outsite Networks Inc. has launched AllPoints Rewards – a first-of-its-kind mobile application for the c-store industry. AllPoints is the c-store industry’s equivalent to Urbanspoon and Flixster. It brings together features of many of the nation’s leading mobile applications into one

Rutters

Rutter’s Announces Latest Sweepstakes Winners

Customers who used their Rutter’s Rewards card in August had the chance to win prizes including a free month of gas and a flat-screen TV. York, Pa.-based Rutter’s Farm Stores added a little sunshine to the rainy end of summer in central Pennsylvania this week by announcing the latest set of winners in the Register,

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Rutter’s Reveals Winners For Summer Contest

A loyal Rutter’s customer wins big in the chain’s “Register, Scan and Win” contest. Summer is heating up in Central Pennsylvania thanks to more prizes being awarded to loyal Rutter’s customers in the “Register, Scan and Win” contest. Among the winners was Joshua Welty, of Red Lion, Pa., who won a free month of gas.

Kwik Trip Fundraisings For HFH

Kwik Trip Stores are helping raise funds for Habitat for Humanity, pledging to donate 15% of in-store purchases made with a special Rewards Card to the Merrill, Wis., Habitat for Humanity, Wausau Daily Herald reported. Those who sign up for the cards will receive a $30 credit to spend at any Kwik Trip store. Sign-up forms will

Shells Launches New Shell Drive For Five Card

Shell Oil Products U.S., in partnership with its credit card issuer Citi, is launching a new Shell Drive for Five Card. The Shell Drive for Five Card will offer new cardholders the opportunity to save five cents per gallon on Shell-branded fuel. Shell believes the new card is one of the first proprietary cards with

ExxonMobil Sweepstakes To Award Smart Fortwo Coupes

Exxon and Mobil retailers and Citi are giving cardholders the chance to win a 2010 smart fortwo coupe each week through the ExxonMobil Personal Card “Win a smart fortwo Sweepstakes.” From April 1 through June 30, a new winner will be drawn every week. In addition to the weekly car giveaways, consumers will also have the chance

Excentus Corporation And Safeway Inc. Settle Lawsuit

Excentus Corporation and Safeway Inc. have entered into a settlement and licensing agreement settling all outstanding litigation between them. “We are pleased to put this litigation behind us,” said Safeway spokesman Brian Dowling. “We respect the breadth of the Excentus intellectual property portfolio and look forward to exploring ways to work together on fuel rewards.”

CVS/pharmacy Delivers More Rewards

CVS/pharmacy’s ExtraCare rewards program is paying off for customers. Cardholders received a combined total of more than $1.9 billion in savings and rewards throughout 2009 by using their ExtraCare card each time they shopped at CVS/pharmacy or online at CVS.com. “In 2009, Americans continued to cut costs and look for new ways to help stretch

Cultivating Loyal Customers

Savvy c-store operators are using customer loyalty/scan-data-analysis programs to improve merchandise planning, forecasting and point-of-sale (POS) data management, and to provide a technology platform for long-term growth. When done well, the inevitable result is to empower store personnel to react quickly, make more informed decisions and improve cost effectiveness, so they can simplify customers’ lives.

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