First of its kind, community-driven initiative celebrates customers’ good deeds and generates engagement from retailers. Cenex—the CHS energy brand—has launched a new a program that recognizes and rewards people for the everyday acts of kindness that make our communities a better place to live. As part of a new marketing campaign launched last December, Tanks [...]
Steve Shing and Jim Colucci are set to be the inaugural inductees. AWMA has announced that Steve Shing, corporate vice president, sales and marketing at GSC Enterprises Inc. and James Colucci, recently retired as executive vice president of sales and marketing, at Altadis U.S.A., will be the first recipients of the newly established AWMA Hall [...]
At retail, UCL-themed soccer display enhancers will encourage shoppers to text-in for the chance to win Heineken and UCL experiences and prizes. Heineken, a global premium beer brand, and the UEFA Champions League (UCL), the world’s most prestigious soccer club competition, are once again joining forces to bring the spectacular artistry and competition of Champions [...]
Each organization earns up to $15,000 to support education, the environment, and local communities through Irving’s Community Fuel Grant Program. Irving Oil has just awarded $60,000 to support six local community organizations throughout Atlantic Canada and New England through its Community Fuel Grant Program. Each organization applied and requested for a grant worth up to [...]
Irving Rewards program offered customers gas savings and chance to win free gas for a year. Julie Jones of Hollis, Maine has won free gas for a year thanks to Irving Oil. Jones is one of six New England residents who will receive $2,100 worth of Irving gas cards for participating in the Irving Rewards [...]
Winners in the Fall 2011 Fueling Good program span the CITGO footprint, from Wisconsin to Florida and Pennsylvania to Texas. Doing good in local communities is a core value woven throughout CITGO Petroleum Corp. and one that is uniquely demonstrated through its Fueling Good Program. Now in its third year, Fueling Good recognizes and rewards [...]
Thorntons partners with the Red Cross to provide 100 bicycles and 3,500 care packages to soldiers and their families. On Wednesday, Nov. 16, Thorntons Inc. and the American Red Cross joined forces to show their appreciation for the awe-inspiring sacrifice of the soldiers of Fort Knox, Ky. As part of Thorntons Humanitarian Day event, 300 [...]
New Starbucks Cup Magic App, skinny peppermint mocha and holiday Starbucks Petites debut on Nov. 15, alongside returning seasonal favorites. Starbucks Coffee Co. is celebrating the holiday season with an innovative new mobile app. This year, Starbucks will make the season come alive with Starbucks Cup Magic, an augmented reality app customers can download for [...]
If you are looking to diversify your business portfolio, watch this video to see how Save-A-Lot’s Ownership Program will fit in with your current portfolio. Save-A-Lot is a leading hard discount retailer that specializes in selling the most common purchase items in the most common sizes.
“Our associates, professional drivers and the motoring public can take a stand by keeping our eyes and ears open for trafficking red flags,” says Pilot Flying J CEO. In an effort to help raise awareness about human trafficking along America’s roadways, Pilot Flying J has partnered with Truckers Against Trafficking (TAT) to expand education for [...]
If you are looking to diversify your business portfolio, watch this video to see how Save-A-Lot’s Ownership Program will fit in with your current portfolio. Save-A-Lot is a leading hard discount retailer that specializes in selling the most common purchase items in the most common sizes.
RaceTrac joins Walgreens and Circle K in offering DNA products statewide. RaceTrac Petroleum Inc. is expanding DNA Brands’ presence in Florida by approving DNA Energy Drink for sale at all its Florida locations. RaceTrac operates more than 300 stores under the RaceTrac name in Florida, Georgia, Louisiana, Texas and Mississippi. “After approximately one year of [...]
With Autumn’s cooler weather, adult consumers’ tastes shift to richer, more full-flavored beers. This fall, Newcastle Brown Ale offers discerning beer drinkers everywhere the taste they are looking for through Newcastle’s ‘Your Beer. Your Gear’ fall retail program. ‘Your Beer. Your Gear.’ encourages adult shoppers to enjoy the lightly hopped, less bitter taste of Newcastle [...]
Valero Marketing and Supply Co. has partnered with Outsite Networks to launch the Valero Rewards Club loyalty program in its wholesale marketing channel of 4,000 sites. This is the first scalable, customizable loyalty program offered by a major oil company that is deployable across a diverse set of dealer and distributor stores and geographic regions. [...]
Family Express, is devlving into the social and mobile marketing arena through a relationship with GasBuddy Retail Solutions’ OpenStore platform. This innovative program complements the recently launched F.E. PERKS Loyalty program by linking it with GasBuddy databases. Customers who join the free F.E. PERKS program enjoy numerous benefits: in addition to receiving immediate cents off [...]