Teams of two invited to compete for four-week, 12-city brand ambassador gig. Save-A-Lot, a hard-discount, limited-assortment grocery chain and a wholly-owned subsidiary of SUPERVALU Inc., is launching a national search for a team of two interns to serve as brand ambassadors—or Road Scholars—for its 2012 Fuel Your Family Road Trip campaign. The winning team will…
Jiffy Mart Launches Cups That Count
Proceeds from cup sales help local schools. Westminster, Md.-based Jiffy Mart, a division of Tevis Oil has announced its new “Cups That Count” program in an ongoing effort to contribute to the welfare of the communities in which it does business. Each Jiffy Mart location will feature a 20-ounce travel mug stamped with “The Cups…
BP Stands By Team USA
BP helps U.S. consumers experience the London 2012 Olympic and Paralympic Games through advertisement, tours and giveaways. BP Products North America Inc. plans to support Team USA during the London 2012 Olympic and Paralympic Games. “With 23,000 employees in the U.S. BP is honored to be a part of the Team USA family, and we’re…
Newcastle Launches No Bollocks Campaign
“Newcastle Brown Ale is looking to provide consumers with a refreshing dose of honesty,” says brand director for Newcastle. Newcastle Brown Ale delivers ‘win-win’ offer for trial purchase of the leading imported ale through unique summer promotion Following the debut of its new No Bollocks national advertising campaign, Newcastle, a leading imported ale in the…
Circle K Florida Donates Over Half A Million Dollars To UCP
Presentation at annual fundraising event underscores support for people with disabilities in Florida communities. Circle K Florida, the largest corporate supporter of United Cerebral Palsy (UCP), presented UCP affiliates with an oversized check for $552,837.73 during an awards dinner and ceremony at the company’s FishStix 2012, an annual golf and fishing tournament at the Sanibel Harbour…
Stripes Raises $772,486 for Children’s Miracle Network
Funds to benefit 12 children’s hospitals in three states. Stripes Convenience Stores, with help from customers and employees, has raised $772,486 for Children’s Miracle Network Hospitals during its fundraising campaign April 2-29. The campaign ran in all 543 Stripes locations across Texas, New Mexico and Oklahoma. The record-breaking campaign raised an average of $1,422…
Peapod Pilots Virtual Shopping Program
Peapod’s virtual store program for commuter rail stations is a creative, convenient way for passengers to multi-task and knock out their grocery shopping on the go. Peapod, an Internet grocer, has placed a virtual grocery store in Chicago’s highly traveled State and Lake Station Tunnel. Not only is Peapod the first in the nation to…
Valero Raises $2.1 Million For MDA
Total fundraising surpasses $20 million dollars in 25-year partnership. Valero Corner Stores raised $2.1 million in its 2012 Muscular Dystrophy Association (MDA) fundraising campaign. The amount represents a daily average of over $75,000 during the campaign. This is the second time in the history of Corner Store MDA campaigns that Valero has achieved more than…
Cumberland Farms To Raise Funds For Children’s Hospital
Iced coffee sales at participating Cumberland Farms c-stores to help benefit U.S. Children’s Hospital Boston. During the month of May, Cumberland Farms is set to raise funds to benefit Children’s Hospital Boston through the convenience store retailer’s Pediatric Care Campaign. Participating Cumberland Farms stores in Massachusetts and Rhode Island will donate five cents per cup…
Speedway Raises Funds For Children’s Miracle Network
Month-long campaign to benefit 17 children’s hospitals. Throughout the month of May, Speedway LLC is donating a portion of the proceeds from the sale of all fountain drinks and Speedy Freeze purchases to support Children’s Miracle Network Hospitals, a charity that raises funds for 170 children’s hospitals. All funds raised by each Speedway location will…