Dos Equis, the fastest growing import brand among top imports and primary driver of import category growth in the Texas food channel, is raising the stakes even higher with the introduction of the Dos Equis Lager 18 Pack. The new pack capitalizes on two key trends in the Lone Star State: the continued explosion in…
Competition Brews for Beer Sales
Convenience stores across the country are facing burgeoning competition on beer and wine sales from drug store giant Walgreens, which is branching back into the adult beverages category. Walgreens is adding beer sales due to “a direct response to consumer demand,” said Robert Elfinger, spokesperson for the Deerfield, Ill. drug store chain. It plans to…