D&S Car Wash Equipment Co.

D&S Car Wash Equipment Co. D&S Car Wash Equipment Co. introduces a new traffic light for its line of automatic carwash bays. The new Stop-Go & Back-Up Lights feature all-welded stainless steel construction and high impact lenses for brightness, quality and durability. The Stop-Go & Back-Up Light is designed to inform customers by flashing green

Tapping Into the Buying Power of Hispanic Customers

C-store executives charged with marketing to the Hispanic community may be chagrined to find that there is, when all is said and done, no Hispanic community. Instead, there are many Hispanic communities. According to Chicago-based Doyle Research Associates Inc., “Hispanics possess many cultural similarities like common language, Spaniard ancestry and common religion. On the other

The Economic Reality of Recruiting

Just 24 months ago, anyone who wanted a frontline, hourly worker’s job only needed a pulse to get hired. Now, we are faced with staggering unemployment, massive underemployment and tremendous job dissatisfaction. A new report releases from The Conference Board found that just 45% of workers in the U.S. were satisfied with their jobs, the

Lighting the Way

Best Practices for Reducing Operating Costs There is a lengthy list of general maintenance items retailers should have to maximize cooler efficiency. Jerry Lawson, national manager for Energy Star Small Business and Congregations Network, a division of the U.S. Environmental Protection Agency in Washington, recommended the following no-cost tips that are designed to help reduce

What Do Your Restrooms Say About You?

When it comes to sanitation and store cleanliness, looks speak for themselves. Whether it’s the front counter, the forecourt or the restrooms, convenience store operators must monitor the message they are sending to customers. “If you’re in this business and want to stay in this business your customer is going to tell you what their

Is Your Land at Risk?

The question of eminent domain may sound scary and far fetched, but as a convenience store owner your land could in fact be seized by a municipality. It happens more than you think, said noted attorney William Goldman, who works with landowners facing this threat to ensure they get what they deserve. Goldman spoke with Convenience

Fighting Credit Card Costs

Is there relief ahead for exorbitant credit card fees? The answer is yes. But first, there’s a fight to be fought. According to NACS in Alexandria, Va., credit card payments have grown from 21% of transactions in 1995 to 49% today, with the trend expected to grow to more than 50% by next year. The

Controlling Operating Costs

From escalating utility costs and credit card fees to labor and looming PCI deadlines, retailers have their hands full with a host of issues that are impacting their businesses. No issue is as complex and timely as PCI compliance. The stakes in the PCI game are high and, as 2010 approaches, c-store operators need to

New Forecourt Moves

Though gas prices have dropped significantly from a year ago, forecourt-driven sales are still a challenge for many convenience stores because people aren’t buying gas as freely as they did several years ago. The reason? Our troubled economy makes it tough for many to afford the long car trips. Fewer trips mean fewer opportunities to

Targeting New Customers

Gaining market share has never been more important than it is today, when a tough economy is forcing customers to hang on to their money longer. This means that c-store retailers seeking new customers need to become aware of what specific groups need in order to improve their marketing strategies. One such group is the

Chevron Shines at Business Summit

Instead of its usual three-day convention, Chevron hosted a two-day business summit for its franchisee and company owned businesses last month, to discuss the state of the economy and best practices for flourishing in hard times. Key economists spoke on the state of the industry, alternative energy, climate change and the future of fossil fuels.

Dealers Making a Difference

Pride, hard work and HOPE. These are the three principles that drive Levent Sertbas every day. As president of Sertbas Inc. in Paramus, N.J., Sertbas has had to deal with a number of concerns while operating his two New Jersey On the Run convenience stores, but the two most pressing issues he’s been dealing with

The Rise of the Aztec Empire

San Diego State University At a Glance San Diego State University (SDSU), founded in 1897, is the fifth-largest university in California with a student body of approximately 38,000 full- and part-time students. Its retail arm, Aztec Shops Ltd., was founded in 1932 as a not-for-profit corporation that functions primarily as an auxiliary of the university.

Design of the Times

Savvy c-store operators know that everything in a store should be contributing to sales, including displays and fixtures. More retailers are coming to realize that display and fixture design can, if done right, provide the flexibility needed to highlight food offerings as well as dry goods products and keep the sales space fresh, interesting and

A Bear of a Store

With its farmer’s market and original grilled peanut butter menu, Scotty’s Convenience Store and Grill, at the University of California Riverside (UCR) has won the National Association of College and University Food Services (NACUFS) “Best in the Business” award for excellence in marketing and merchandising. Scotty’s was one of 38 entries in the competition, which

The Many Hats of a Marketing Manager

As the sales and marketing manager for Jaco Oil Co., which runs 53 Fastrip stores in California and Arizona, Fred Faulkner’s job is a busy one. Faulkner holds the responsibility of buying for all categories, selecting in-store equipment from deli cases to fountain machines, shaping the deals for purchases, creating the point-of-sale for promotions and

Taking Convenience to a New Level

The milkman is making his rounds in Mountain Top, Penn. Good2Go is enhancing its convenience offering by providing residents the option of having fresh, all-natural and organic products delivered directly to their front doors. When partners Awais Ahmad, V.J. George and Thomas Job opened the store in September 2008, they had no idea how popular

Tracking the Trends

An otherwise tough year for convenience stores was balanced out by strong retail fuel margins from the unprecedented drop in wholesale fuels prices during the fourth quarter of 2008, according to National Association of Convenience Stores’ (NACS) 2009 State of the Industry report. However, credit card fees continue to take a toll on industry profitability.

C-stores Poised for Huge Growth Through 2013

In the midst of a cavalcade of negative news about the down economy, RNCOS Inc., a research firm, offers some positive news for c-store operators. The firm found that with help from increasing motor fuel and in-store sales, the U.S. c-store industry is expected to skyrocket in growth between 2009 and 2013. In it’s newly

Understanding the Hispanic Market

Describe your perfect customer.  No doubt it would be someone who shops at convenience stores more often, spends more money during each trip and buys across more categories. According to the Greenfield Online/Mintel Hispanic Consumer report, you have just described the Hispanic consumer market. As the current recession continues to put a strain on retailers,

Driving Car Wash Sales

Doggy Drive Throughs One of the faster growing car wash trends is the do-it-yourself dog wash, which appears largely driven by financial considerations on the part of dog owners. No wonder: With dog grooming salons charging anywhere from $25 to $100 to bathe Fido these days, a $5 or even $10 self-serve alternative is a

Kum & Go Opens Missouri Stores

In celebration of the grand opening of its newest stores in southwest Missouri, Kum & Go, one of the nation’s leading convenience store chains, will give away a 2009 Harley Davidson Nightster motorcycle to one of its loyal customers. “The Harley Davidson giveaway is a perfect opportunity for us to get to know our newest

Recovering With New Tax Breaks

Shortly after last November’s election, Thomas Zaucha, president and CEO of the National Grocers Association (NGA) called upon the President-elect to kindle the economy with a stimulus package that included “tax incentives used by retailers and wholesalers to invest in technology, energy saving equipment and trucks for their businesses.” President Obama’s reply, The American Recovery

New Jersey ExxonMobil Dealers Unite

By John Lofstock, Editor When ExxonMobil Corp. announced last June that it was getting out of direct-store operations, dealers of its venerable retail brands found themselves at a crossroads. They could either be on the receiving end of the deed to their own properties or be forced to work with a new master and an

Maximizing Energy Efficiency

Why waste anything—especially energy? Newer technologies and out-of-the-box thinking are helping trim energy costs, while plain old smart management can bring additional savings. “Most of the time, quite frankly, store operators haven’t even done the most basic stuff that could be saving them quite a bit on operating costs,” lamented John Noel, president of Energy

css.php