Avoiding common pitfalls and developing a merchandising plan can boost convenience store confectionery sales. By Heather Henstock, Contributing Editor. Keeping shelves full of customers’ favorite candy, gum and mint brands may seem like an obvious practice for convenience store category mangers. However, controlling out-of-stocks continues to be the top challenge for c-stores managing the candy…
Customers Indulging in Chocolate
The Benefits of Chocolate Once considered a “guilty pleasure,” researchers now say that chocolate offers health benefits—when consumed in moderation and provided the chocolate is the right kind. International experiments show that dark chocolate has an impressive array of activities, according to the Harvard Health Newsletter. It’s an antioxidant that may improve cholesterol scores and…
Gum Sales Grow
The retail sector is still struggling overall, but as some segments continue to sink, others rise. American consumers are still buying billions of dollars of candy each year, and this isn’t changing as they resist making major purchases. Even during a recession, American consumers still have a sweet tooth, which explains why gum and candy…
Strong Outlook for Confections
Candy Shopper Insights Repositioning candy to the highest traffic aisle in the store could significantly boost sales, according to the “Convenience, Candy & Profit” study conducted by Kit Dietz, of Dietz Consulting. Other key findings include: • Keeping core brands in stock at all times. • Improving in-store product placement. • Understanding and responding to…
A Call to Action
Of all the issues I’ve worked on at Convenience Store Decisions, this month’s issue stands out for the sense of urgency conveyed throughout the numerous stories. Beginning with Bob Gatty’s outstanding cover story on the opportunities in the candy category to PCI compliance, Hispanic marketing and emerging tobacco trends, retailers are being challenged at every…