Mars meets 2011 milestone of 10% of total cocoa purchases certified while on track to buy over 20% certified cocoa in 2012. Mars Chocolate has made significant progress in just three years towards fulfilling its 2009 pledge to purchase its entire cocoa supply from certified sustainable sources by 2020. The company stated that it had…
Summer Candy Promotion
Mars Chocolate is introducing Summer Movie Mania, a promotion set to run June-August 2012, that provides consumption incentives across retail channels during the summer movie months by helping customers save money at the movies and enjoy the breadth of the Mars Chocolate Brand. Six Mars Chocolate brands: Snickers, M&M’s, Twix, 3 Musketeers, Milky Way and…
Mars Unveils Most Colorful Fan of NASCAR
Mars Chocolate North America announced that Joseph Haus of Phoenix was selected as the grand prize winner of M&M’S Brand “MOST COLORFUL FAN of NASCAR” Contest. Haus topped more than 6,000 other colorful NASCAR fans who entered the contest, held between Memorial Day and Labor Day, by uploading his colorful photo to NASCAR.com/MostColorfulFans, showing his…