Store-brands still prove to be highly popular with U.S. consumers when compared with brand-name products. A study released by Accenture finds that two-thirds of U.S. shoppers surveyed admitted that their grocery carts were half full of store-brand products. Some admitted to Accenture that they even increased their purchase of store-brand products in recent years as
New leaders bring expertise in strategy, brand development and retail focus. Mid-Atlantic Convenience Stores (MACS), the largest EXXONMobil fuel distributor in the region, has appointed two new members to its executive leadership team. Chad Lusk has been named chief strategy offficer, and Derek Gaskins will serve as senior vice president of marketing and merchandising.