KickBack Rewards Systems to Exhibit at the National Restaurant Association (NRA) Show

KickBack Rewards Systems to Exhibit at the National Restaurant Association (NRA) Show

Restaurant operators and fast-food retailers looking to drive loyalty can learn all about KickBack’s innovative loyalty solutions by visiting the KickBack team at Booth 9524 at The National Restaurant (NRA) Show from May 18-21 in Chicago. KickBack Rewards Systems, an Idaho-based rewards and loyalty solutions provider, is pleased to announce that it will makes its [...]

KickBack Rewards Systems to Be Featured at The Tech EVENT

KickBack Rewards Systems to Be Featured at The Tech EVENT

Convenience store retailers looking to drive loyalty can learn all about KickBack’s innovative loyalty solutions by visiting the KickBack team at Booth 401 at The Tech EVENT from May 6-10 in Dallas. It’s crucial that convenience store retailers take a step back now and look at what is coming down the pipeline with loyalty solutions [...]

Oasis Stop 'N Go, Mid Pac Petroleum Join the  Dropoints Redemption Network

Oasis Stop 'N Go, Mid Pac Petroleum Join the Dropoints Redemption Network

Customers can instantly drop the price at the fuel pumps by up to $1 using their Dropoints card. In effort to offer greater rewards to its loyal customers, Oasis Stop ‘N Go, of Twin Falls, Idaho, and Mid Pac Petroleum, based in Honolulu, Hawaii, and have joined the Dropoints redemption network. Their gas stations combined [...]

Parker’s Rolls Back PumpPal Gas Price

Parker’s Rolls Back PumpPal Gas Price

As a holiday gift to customers, PumpPal members get a 10-cent club price discount. Parker’s has officially rolled back gas prices for PumpPal members by 10 cents at all 27 Parker’s locations in Georgia and South Carolina through the end of the year as a special thank you to customers. The 10-cent club price discount [...]

MSA Headlines LEAD Marketing Conference

MSA Headlines LEAD Marketing Conference

Management Science Associates’ (MSA) Managing Director, Suzy Silliman along with SmartRevenue’s Candace Adams, presented “The Drivers of Retailer Loyalty in the Convenience Channel” at the 4th Annual Shopper Technology Institute’s LEAD Marketing Conference in Chicago this week. The conference, with more than 200 retailer and CPG executives, is the only cross-channel collaborative event for retailers [...]

Duncan Oil Partners With VP Racing Fuels

Duncan Oil Partners With VP Racing Fuels

Distributor sees VP as “next cool thing” for consumers. Duncan Oil Co. has signed on as the latest partner to VP Racing Fuels’ national branding program. “We think VP has an operating model that separates them from other suppliers,” said Roger McDaniel, president of Duncan Oil.  “VP’s image package is outstanding and its credit card [...]

Is Consumer Trust Eroding?

Is Consumer Trust Eroding?

New LoyaltyOne study looks at customer attitudes toward divulging personal information. LoyaltyOne has released new loyalty findings that show when it comes to privacy, U.S. consumers are still protecting some of their personal information as much as they do their social security number. Of the 1,000 U.S. consumers that responded to a recent online survey, [...]

Love’s Travel Stop Opens in South Hill, Va.

Love’s Travel Stop Opens in South Hill, Va.

Drivers will receive double “I Love Rewards” loyalty points at the new location. Love’s Travel Stops has opened a new travel stop in South Hill, Va., at Interstate 85, Exit 15. The store was built from the ground up to provide a new travel stop for professional drivers and motorists. The company invested approximately $7.5 [...]

BP Enhances Pump Rewards

BP Enhances Pump Rewards

Customers to be rewarded for their loyalty. BP Products North America Inc. is committed to finding new ways to build loyalty amongst consumers.  First it launched the new BP Visa with Pump Rewards, and now the company is taking Pump Rewards technology to a whole new level by launching several pilot programs this fall in [...]

CITGO Freedom Oil Celebrates Its 10th Year In Business

CITGO Freedom Oil Celebrates Its 10th Year In Business

Freedom Oil celebrates its 10th anniversary by offering a month-long rewards program to its loyal customer base. Freedom Oil, a Warsaw, Ind.-based CITGO Marketer, is celebrating its 10th anniversary by offering loyal customers with its Freedom Rewards Program. Customers can earn cents-off-per-gallon rewards based on store purchases marked at Freedom Express locations through Aug. 31. [...]

Kroger Expected To Build Gas Station In Michigan

Kroger Expected To Build Gas Station In Michigan

Kroger aims to clean up a Michigan township by adding new business to the area. Kroger is expected to open a new gas station by the end of 2012 on a property it owns in Ypsilanti Township, Mich., according to Ann Arbor digital media company news. The new gas station will measure nearly one acre on a [...]

Parker’s Rewards Customer With Monster Guitar

Parker’s Rewards Customer With Monster Guitar

Parkers presents a Monster electric guitar to a 50-year-old customer for participating in its latest text contest. Parkers, a c-store located in Savannah, Ga., awarded a local customer with a Monster electric guitar as a part of its June Text Contest. Greg Parker, president and CEO of Parkers, presented Pooler, Ga., local Gregg Geiger with [...]

WilcoHess Partners With OpenStore by GasBuddy

WilcoHess Partners With OpenStore by GasBuddy

“With these social and mobile initiatives, our company will be better equipped to meet our customers’ needs on a much more tailored level,” says WilcoHess spokesperson. Over the past year, WilcoHess has strategically realigned its non-traditional marketing and branding strategies to focus on tapping into a new industry demographic and, in turn, drive sales by [...]

Shell Continues Rollouts On Its Fuel Rewards Network

Shell Continues Rollouts On Its Fuel Rewards Network

With the help of Excentus, Shell connects customers to fuel saving programs across all its stations. Shell and Excentus kicked off the expansion of the Fuel Rewards Network (FRN) in June, and the rollout of this program continues through July. The program aims to rollout in different cities each month. So far, it is available [...]

Ultramar Offers New Gift Card Program

Ultramar Offers New Gift Card Program

Ultramar works with Fanbox to give consumers new gift card services at all of its Canadian locations. Fanbox, a leader in relational technology and loyalty programs, developed a gift card program for Ultramar service stations and convenience stores across Canada, which totals 800 corporate and partner stations. The program developed by Fanbox was launched across [...]