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Jack Link’s Acquires Manufacturing Facility

Acquisition provides increased production capacity to meet growing demand both now and in the future. Jack Link’s Beef Jerky is acquiring a packaged meat snack products manufacturing facility located in Bellevue, Neb., from Skylark Meats LLC, a subsidiary of American Foods Group LLC. The transaction is expected to close by the end of October 2012,

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Strong Year for Meat Snacks

Meat snack manufacturers are targeting new customers with innovative flavors, new packaging and an attractive price point. Leading the charge to meet the changing needs of the consumer is Jack Link’s Beef Jerky, which markets dozens of popular meat snack varieties under the Jack Link’s and MATADOR brands. Overall, meat snack sales soared 10.3% to

New Look for Beef Jerky

Jack Link’s Beef Jerky has teamed with Realtree Camo to offer a “snack hunters can’t go without” promotion. Through December 2010, a selection of Jack Link’s beef steak products are available in blaze-orange-colored packaging, featuring distinctive Realtree Camo patterns. The standout blaze orange packaging adds extra visibility, while the beef steak offers hunters a satisfying

Tom Joyce To Lead NACS Supplier Board

Tom Joyce, vice president of customer industry affairs for The Hershey Co., has been named 2010-11 chairman of the NACS Supplier Board. In addition, Scott Hill, vice president of convenience sales, Jack Link’s Beef Jerky, was named chair-elect and will succeed Joyce as 2011-12 chairman. Joyce and Hill were named to their positions during the

Man Cave Sweepstakes Begins

Jack Link’s Beef Jerky has announced its Wild Side Man Cave sweepstakes and promotion, underway now. Using the unique code found of specially marked Jack Link’s packages, brand enthusiasts can explore the elusive Sasquatch’s “man cave” online and register for a chance to win a Wild Side Man Cave of their own. As no true

Feed Your Wild Side

Jack Link’s Beef Jerky offers the Sasquatch Big Stick, a larger-than-life meat snack stick, measuring a full 16 inches in length. With a direct connection to Jack Link’s iconic Messin’ With Sasquatch marketing campaign, teens and young adults can now find Sasquatch Big Sticks in stores nationwide. Flavors include Happy (mild) and Angry (original). Beginning

Earthy Jerky

Jack Link’s Beef Jerkyis giving health conscious consumers more of a good thing by introducing anew organic line of beef jerky products. Jack Link’s new Organic Beef Jerky offers consumers a flavorful and satisfying taste experience, while meeting their growing demand for organic, convenient snack foods. New flavors include: Original Organic Beef Jerky, Peppered Organic

Meaty Sales in the Snack Aisle

TOP PERFORMERS Jack Link’s Beef Jerky Slim Jim (ConAgra) Old Wisconsin Sausage HONORABLE MENTIONS Old Trapper Smoked Products World Kitchens Oberto Sausage Flavored products from hot and spicy to teriyaki and smoked are driving the meat snacks category as customers look for new varieties of their favorite snacks. Stick sales are reportedly up, and as

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