VERC Enterprises Aims and Delivers

VERC ENTERPRISES AT A GLANCE   VERC Enterprises was launched 35 years ago by Paul Vercollone and his father Eugene in 1975 with a single gas station/car wash in Marshfield, Mass. Leo Vercollone, the company’s current president and CEO, joined the team after he graduated from Boston College in 1977. Paul continues to oversee the

Keeping USTs and Fuel Dispensers Safe

“Those operators who are only now waking up to the need to tend to UST-related matters need not despair. I recently put together an update for a client I have on all 50 states, and everything I remember reading said that no one’s been cast out, shut down or told they can’t operate because they

Tackling New Challenges

During her 13-year career in the industry, Donna Perkins has come a long way. Her enthusiasm and desire to learn drive her success. As pricebook manager for Calloway Oil Co., Perkins maintains costs and retails for all items in the company’s 23 E-Z Stop Food Mart stores in Tennessee. She also handles vendor issues, cost

Delivering the Goods

Winning Over CPG Customers   According to a new study commissioned by MEI Computer Technology Group Inc., there is an increased emphasis on improving trade promotion effectiveness, as consumer packaged goods (CPG) manufacturers look to bolster the value and return on their trade spend, and capture wallet share from consumers.   Despite the current climate,

Today’s Top Snack Trends

The Food Channel has released its top 10 snack trends, one of its regular trend reports prepared in conjunction with CultureWaves, Mintel International and the International Food Futurists. “These trends are meant to inspire your back-to-school snacking,” said Kay Logsdon, editor-in-chief of The Food Channel. “But they also show how people are eating today, with

Dealing with Adversity

BP’s Gulf of Mexico response has included more than $4 billion spent to date, including more than 153,650 payments totaling $395 million (as of presstime) in claims to Gulf residents and businesses affected by the oil spill. Other payments included: • $20 billion claims escrow fund • $100 million unemployed rig workers’ fund • $500

Superior Surveillance Helps Bolster the Bottom Line

In today’s difficult economy, most convenience store owners are turning their focus to profit driving initiatives to give business a boost. When dollars are tight, allotting extra funds to upgrade security equipment might seem a lower priority or even a frivolous expense, but experts note investing in security and surveillance measures can be a retailer’s

Rebuilding the BP Brand

With the Gulf Oil spill behind it, a new CEO at the helm and the clean up effort underway, BP now must turn its attention to making good on its recovery promises and helping BP branded stations win back customers who may not quickly forget the devastation in the Gulf. Since the spill began, and

Cutting Down on Cooler Costs

Energy reduction remains an ongoing quest for convenience store operators as they look for ways to cut costs in an effort to improve their bottom lines. Building stores to LEED (Leadership in Energy and Environmental Design) standards and seeking LEED certification is something more chains are pursuing, including Kum & Go, Kwik Trip and Quick

Shell Leaps into Loyalty

At a Glance: Shell’s Fuel Rewards Program   In an effort to bring value to its fuel customers and branded marketers, Shell Oil Products U.S., in July, launched its Grocery Rewards program with several of the nation’s largest supermarket brands in markets across the country. Customers earn one fuel point for every dollar spent at

Meeting the Demand for Fresh Foods

Donna Sitka knows her way around convenience store foodservice. She is the foodservice manager for the 13 Tiger Tote Food Stores that have foodservice. Until recently that foodservice consisted of a successful fried chicken operation branded Mama’s Kitchen Fried Chicken and a failed Mexican food venture. The Gonzales, Texas chain of 23 stores, operated by

Sweetening Cigar Sales

Small filtered cigarellos represent a real albeit temporary opportunity for convenience stores to rack up sales, so get going before the window of opportunity slams shut. These diminutive cigars have gained strong appeal among smokers laboring to afford cigarettes in the wake of multiple tobacco tax hikes. The price differential between filtered cigars and cigarettes

Coffee’s Popularity Surges

You wouldn’t think something as simple as coffee could prove to be so complex a phenomenon—or one so indispensable to Americans. Turns out America can see its reflection in a cup of coffee—its economic worries, its desires for variety and small-scale luxury, and even its hopes for a brighter future. All of that swirls together

Maintaining Strong Energy Sales

It had to happen sometime. Energy drinks, arguably the most popular convenience store product in the early-to-middle years of the decade, have begun to slow their sharp rise. Call it a correction, perhaps. A report released last month on the category by research firm Mintel showed that while growth in the category from 2005-2010 was

Rutter’s Farm Stores Named CSD’s Chain of the Year

Exceptional leadership, great stores and unsurpassed customer service are the hallmarks of the convenience store industry’s extraordinary chains. Following these guiding principles, Convenience Store Decisions is proud to announce Rutter’s Farm Stores as the 2010 Convenience Store Chain of the Year. At a time when many industry marketers are struggling with exorbitant credit card fees

Strengthening Safe Security

Cash control practices are an essential part of any c-store operation—from having a cash management system in place to training employees in proper security protocol in everyday cash handling and in the event of a robbery. But more often than not, it’s in-house theft that c-stores need to be most vigilant about. “If you have

War Games Lighters

DjEEP has introduced War Games, its newest full-color lighter design series, available now and throughout the balance of 2010. The War Games lighters will replace the DjEEP Freedom Series, which has been on the market since 2003. The new designs are done in a more combat-oriented color pallet to reflect the reality of America’s position

Rutter’s Farm Stores Named CSD’s Chain Of The Year

Exceptional leadership, great stores and unsurpassed customer service are the hallmarks of the convenience store industry’s extraordinary chains. Following these guiding principles, Convenience Store Decisions is proud to announce Rutter’s Farm Stores as the 2010 Convenience Store Chain of the Year. At a time when many industry marketers are struggling with exorbitant credit card fees

Fresh from the Farm

Focus on the Franchise   Minimum Franchise Requirements: Net Worth: $750, 000; Liquid assets: $250, 000 Targeted growth areas: Swiss Farms is looking for single and multi-unit franchisees in the following counties: Northern Delaware: New Castle County; Eastern Pennsylvania: Delaware, Chester, Montgomery, Bucks and Philadelphia County; New York: Nassau and Suffolk County; New Jersey: Camden,

Fall Brew

Samuel Adams OctoberFest is brewed to celebrate the arrival of autumn. The first thing customers will notice when pouring a glass of this seasonal beer is the color. Samuel Adams OctoberFest has a rich, deep golden amber hue, which itself is reflective of the season. This hearty lager is rich with a blend of four

Express Convenience Centers Comes of Age

At A Glance: Express Convenience Centers   Stores: 19 in the Fox Cities region of Wisconsin. Fuel: 17 proprietary-branded Excelerator stati ons and two BP stations. Leadership Team: • John Schmidt, President and CEO, U.S. Venture • Paul Sippl, Director of Branded Fuel Supply, U.S. Venture • Jim Anholzer, General Manager, Express Convenience Centers •

Recipes That Break Boundaries

Giving customers the traditional pizza classics they have come to love and the unique flavors they desire is made easy with Tyson Food Service’s Bonici Brand Recipe Collection, Volume 2. The new collection features trend-based recipes that operators can leverage to make their store an anticipated destination—not only expanding their menus, but also offering ideas

Planning Your Packaging Needs

With foodservice sales booming and more retailers making the leap to fresh foods, operators are turning their attention to take-out packaging and finding that, with all the options and considerations, choosing the proper packaging can be as tricky as selecting the foodservice program itself. “There are so many things to think about when you’re looking

Wireless Cash Management Solution

Dunbar Armored Inc., an independently-owned armored car and cash management services company serving retailers, financial institutions and government entities, has just introduced a new line of in-store, electronic cash-validating Dunbar Cash Manager Safes, equipped with two-way digital wireless communication capabilities. The Dunbar Cash Manager Safe is designed to provide immediate wireless transmission of cash deposit

Sweet Success

There’s little doubt that bakeries are big. Bakeries, pastry shops and bagel sellers are growing at a rate of 5%, according to AnythingResearch.com. When launching a bakery program, convenience store retailers are urged to start with an in-depth market study that profiles the target customer base, current sales in the market area for the product

css.php