water

Bottled Water, Sports Drinks Remain Strong

Make no mistake—the move away from carbonated soft drinks (CSDs) to what consumers perceive as healthier beverage options is for real. This includes a shift from diet CSDs as well as full-caloried offerings. And one of the major beneficiaries of this move has been the bottled water category, including flavored and enhanced offerings. According to

CircleK2

Circle K Gulf Coast Adds Modjo Lifestyle Beverages

“Functional and truly unique products like Modjo forLIFE and Modjo Hydrade are the type of products that intrigue and address the health concerns of our customers,” says category manager, Circle K Gulf Coast Business Unit. Circle K Gulf Coast Business Unit plans to carry Modjo forLIFE anti-aging and rejuvenation beverage and new Modjo Hydrade the

Energy Sales Hold Strong

Familiarity with shifting consumer attitudes amidst a turbulent economy–and the willingness to make changes in the cooler if need be–could help retailers cash in big with isotonics and energy drinks this year. “If you’re intent on raising your share in that marketplace then I think you have to get in touch with who that user

Strength in Numbers

Resilient, tough and tested. These are just a few of the words analysts and retailers alike used to describe the convenience store and petroleum industry over the past 12 months. With the economy suffering its most difficult period in some 80 years, convenience stores held up rather admirably considering how consumer confidence plunged and the

Convenience Industry Holds Strong

When history looks back on 2009 it will not be generous. The U.S. economy was, and to a certain degree, remains locked in the worst economic recession since the Great Depression. Unemployment is high and the value of the dollar and consumer spending are at near-record lows. While this is bad, it could have been

Isotonics and Energy Drinks

TOP PERFORMERS Red Bull Monster (Hansen Beverage Co.) Gatorade (PepsiCo) HONORABLE MENTIONS Powerade (Coca-Cola Co.) Full Throttle (Coca-Cola Co.) Gulf Oil General Manager Terri Murray sums this category up about as sweetly as you can. “When energy drinks first came out, I don’t think any of us were sure what was going to happen,” Murray

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