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7-Eleven Honors Bake Fresh

“Bake Fresh has embraced 7-Eleven’s strategy to narrow our focus with laser-like precision and drive continuous improvement,” says 7-Eleven spokesperson. 7-Eleven Inc. has awarded Bake Fresh Co. LLC the 2010 Retailer Initiative Award, citing the dramatic turn-around of a Colorado commercial bakery the Chesapeake, Va.-based company assumed just a year ago. Jesus Delgado-Jenkins, 7-Eleven senior

Online Management

Dropcards announced it will become the first online marketer to offer clients a way to manage promotions on its site. Food and beverage brands of all sizes will be able to coordinate marketing efforts on the new Dropcards platform from inception to completion of its digital promotions. Dropcards bear aunique PIN number unlocking access to

Battle QSRs

Sioux Falls, S.D.-based  Hot Stuff Foods has launched the ‘MVP’ (Medium Value Pizza) to help retailers capture market share in the ongoing battle with QSRs. “The national pizza chains are promoting pizza deals,” said Craig VanHyfte, vice president of marketing for Hot Stuff Foods, “and Hot Stuff Foods is answering the challenge by equipping our

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