New Energy Flavor

After success with its Lemon Blast, Cherry Rush and Citrus Slam Xenergy Xtreme flavors, Xyience introduced Orange Fuel to its Xenergy Xtreme lineup this year. Like other Xenergy Xtreme and Premium flavors, Orange Fuel is available in 16-ounce cans and is sugar- and calorie-free, with only two grams of carbohydrates per serving. Earlier this year,

Happy Birthday Coke Zero

The Coca-Cola Co.’s most successful new sparkling beverage in a generation, Coke Zero, turns five this year. During its time on the market, Coke Zero has posted double-digit sales gains for five straight years and is showing no signs of slowing. Among more than 350 sparkling beverage brands launched since 2001, Coke Zero is one

Mello Yello Goes Retro

Since the summers of disco, tie dye and 1970s cool, Mello Yello has offered a citrus flavor to chill any hot summer day. Starting this summer, Mello Yello is going back to its roots with a remixed version of its original package design. While Mello Yello has been widely available in the Midwest and Southeast

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