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NACS 2011 Revolymer

A new revolution in chewing gum, Rev 7. Great tasting, long lasting flavor and an exceptional chewing experience. The ONLY removable and degradable chewing gum. Check out how you can benefit from Rev 7!

jellybelly

Sweetness Teams Up

Jelly Belly Candy Co. has teamed up with Snapple to create a new line of Jelly Belly beans with inspiration from Snapple Juice Drinks. The candy-makers began at the source with Snapple Juice Drink concentrates in five tangy and sweet Snapple flavors: Fruit Punch, Mango Madness, Cranberry Raspberry, Pink Lemonade and Kiwi Strawberry. Jelly Belly

Environmentally-Friendly Chewing Gum

Revolymer Ltd. has launched Rev7, a confectionery chewing gum with long-lasting flavor. The product is also removable and degradable, making it the first commercially available environmentally-friendly gum. The company has studied the gum’s removability and degradability characteristics in a variety of climates. The gum can be removed from clothes using soap and water, and tests

Hershey Wins 2nd Retailer Initiative Award

Jesus Delgado-Jenkins, (right), 7-Eleven, Inc.’s senior vice president of merchandising and logistics, presents its Retailer Initiative Award to Dave Onorato, The Hershey Company’s vice president of global convenience stores. This is the second time Hershey has won the award. 7-Eleven, Inc. has announced The Hershey Company as the recipient of the company’s 2009 Retailer Initiative

Blast Off with Freshness

Cadbury Adams USA LLC, makers of Dentyne, is launching its newest innovation in enhanced breath freshening—Dentyne Blast. Dentyne Blast is the first liquid center chewing gum in the U.S. made with erythritol, an ingredient that delivers a strong cooling effect by drawing heat away from the mouth and lowering its temperature. Available in two flavors,

Hershey’s Milk & Milkshakes Sponsors Autism Speaks

Hershey’s Milk & Milkshakes presented Autism Speaks, the nation’s largest autism science and advocacy organization, with a donation of $19,800 before the start of the Autism Speaks 400, a NASCAR Sprint Cup Series stock car race held annually at Dover International Speedway in Dover, Del. Hershey’s Milk & Milkshakes, a new line of single-serve milk

Maximizing Candy and Gum Sales

What’s Coming? Thinking about a planogram refresh in candy? The National Confectioners Association (NCA) in Washington, D.C. advised that the category is taking a turn toward the upscale. “There is a big gourmet boom. I think we’re also going to have a ‘chocolate-covered’ category made up of things you don’t normally see covered in chocolate,

Pye Promoted At Just Born Inc.

Bethlehem, Pa.-based Just Born Inc., a confectionery manufacturer, has promoted Matthew Pye to vice president of brand development and corporate services. Pye returns to Just Born headquarters from North Carolina where he has been heading up the company’s Southeast Sales Division since 2006.  In his new role, Pye reports to Matthew Petronio, COO and executive

Hershey Introduces Pieces Wrapper Rewards Campaign

Singer, songwriter and actress Ashlee Simpson-Wentz, who first achieved success in her music career with her song “Pieces of Me,” celebrates another “Pieces” debut as The Hershey Company adds to its Pieces Candies line.  Building off the success of the popular Reese’s Pieces Candy, the new Pieces Candies offer snackable, bite-sized versions of classic favorites

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