On the heels of the successful launch of its Full Throttle energy drink in late 2004, Coca-Cola North America is expanding its growth in the energy drink category with Sugar Free Full Throttle. Sugar Free Full Throttle will hit shelves nationwide in mid-August, in 16-ounce singles and four-can multi-packs. In addition, the “Deal Me In [...]
Drive traffic to profit centers with Benchmaster all-plastic display merchandisers. Quickly becoming the industry standard for store front merchandising, the Benchmaster three-tiered wall displays create a clean, fresh, professional look that will draw customers into stores to pay for their automotive fluids, and create opportunities for add-on sales. Rain, sleet or shine, Benchmaster outdoor fixtures [...]
Dropcards announced it will become the first online marketer to offer clients a way to manage promotions on its site. Food and beverage brands of all sizes will be able to coordinate marketing efforts on the new Dropcards platform from inception to completion of its digital promotions. Dropcards bear aunique PIN number unlocking access to [...]
Thorntons has announced that Sunday, July 11 is its FREEdom Day Celebration, and customers can go to any neighborhood Thorntons, and receive a free fountain or coffee drink. Thorntons’ fountain drinks are made with 100% filtered water to ensure a crisp clean tasting beverage, while its signature coffee is made with handpicked 100% Arabica beans. Customers [...]
7-Eleven Inc. is preparing for 7-Eleven Day on July 11-the day when the world’s first convenience chain celebrates its birthday. The year 2010 marks 83 years since the company was founded in Dallas. Participating 7-Eleven stores across America and Canada will serve five million free Slurpee frozen carbonated beverages in special birthday cups on Sunday [...]
The Chiquita To Go program offers retailers the opportunity to sell quality bananas and earn higher margins. With Chiquita’s “stay fresh” technology, bananas stay fresh up to seven days longer, significantly reducing waste. Using the Chiquita To Go merchandiser, retailers can place a display of 10 bananas on the counter for increased impulse purchases, attracting [...]
Wawa Welcome America’s Go 4th and Learn series kicked off this week with an interactive event showcasing Philadelphia and Wawa history on June 28. Go 4th and Learn is a three-part educational series for children and their families held in the week leading up to July 4 as part of the Wawa Welcome America Festivities. [...]
C-stores in the Phoenix, Ariz., metropolitan area are about to get even more convenient now that the 60 local 7-Eleven stores are selling all day and reduced all day passes for the Valley Metro-the transit system for the greater Phoenix area, ABC15 News reported. “Our goal is to make it as easy and convenient as [...]
As many Americans avoid BP stations in protest over the Gulf oil spill, BP-branded station owners are insisting BP do more to help them convince customers that such boycotts hurt independently owned businesses, not the British oil giant, the Associated Press reported. To win back customers, stations want BP to help in reducing the price [...]
Terrible Herbst-Gas-Convenience Store, at 6716 S. Las Vegas Blvd in Las Vegas, is set to host Ultimate Fighting Championship (UFC) fighter Dan Hardy, who will be signing autographs for fans on Saturday, July 3 from 1:00 p.m. to 3:00 p.m. Hardy plans to be in Las Vegas to support fellow XYIENCE team fighter Wanderlei Silva [...]
Linda Wells of York, Pa., recently became the first of eight lucky Rutter’s Farm Stores customers to win free gasoline for one year in the company’s annual summer giveaway. The “Fuel Up Free!” promotion runs through Aug. 29. Drawings are held approximately every two weeks, with the next one June 21. During the contest, Rutter’s [...]
This summer Wawa is making it easy for customers to donate blood by offering a blood drive at more than 25 Wawa sites to help the American Red Cross save lives. The blood drive, already underway, will continue until Aug. 28 in four of Wawa’s operating states: Pennsylvania, New Jersey, Maryland and Virginia. Last year, [...]
Jimmy Dean, the country star turned sausage king passed away at the age of 81 at his home in Virginia on Sunday evening, June 13, the New York Daily News reported. Born in 1928, Dean was raised in poverty in Plainview, Texas. He dropped out of high school after the ninth grade. After serving in [...]
Quick Chek is kicking off the first official day of summer with thousands of its customers as it proclaims the day Quick Chek’s Summer “Sub-tacular” Day. Customers visiting any Quick Chek location Monday, June 21 between 5 a.m. and 11 a.m. can receive a Quick Chek iLoveMySub.com stamp on their hand. Upon returning to the store [...]
For a third year, Wawa is taking its 1960s-inspired Hoagiefest on the road with stops this summer at stores in Rio Grande, N.J.; Toms River, N.J.; Sandston, Va.; Philadelphia and Lewes, Del. These one-day festivals pay tribute to the almighty hoagie, bringing together hoagie fanatics from across the region to celebrate their love of Wawa and [...]