AllOverMediaLogocopycopy edit

AllOver Media Creates a Larger Gas Station Ad Network

AllOver Media acquires GSA Media to gain dominance in the fast-growing gas station advertising market. AllOver Media Inc. recently acquired GSA Media, a division of Brite Media Group, to solidify its place in the gas station advertising market. Tony Jacobson, founder and CEO for AllOver Media, said this acquisition is important for the company’s plans

PrimaSee_Image

Freezer Door Advertisements

STRATACACHE, a provider in digital media technologies, introduces its latest solution for digital advertising at the point-of-purchase: PrimaSee. PrimaSee displays high-definition, dynamic videos embedded within a glass fixture (freezer/cooler door, check-out counter, store window, etc.), while simultaneously fostering consumer interaction with a media experience (coupons, surveys, games, etc.). Visually engaging, these powerful, translucent advertisements allow

20110702 - Mark Homin#57ED1

Daily’s Convenience Stores Hosts Mark Hominick

UFC mixed martial arts athlete to sign autographs for fans at two Daily’s Convenience Stores locations. Daily’s Convenience Stores and XYIENCE, maker of Xenergy, the official energy drink of the UFC, are hosting Canadian mixed martial arts (MMA) athlete Mark “The Machine” Hominick on Friday, Jan. 20, 2012 at two Daily’s locations in Smryna, Tenn.

NOCO & Sabres sponsorship

NOCO Teams With Buffalo Sabres

In sponsorship deal, company’s logo and tagline to appear at center ice in First Niagara Center. NOCO Energy has Buffalo Sabres fever.  The company agreed to a sponsorship deal that will feature the NOCO iconic green and orange logo with their new “At Home, At Work, and On the Go!” tagline at center ice in

gas-pumps

Advertising, Marketing, Entertaining and Deducting

Promotional budgets are typically one of the first costs businesses look to slash when times get tough. But understanding available tax deductions can help offset advertising expenses. By Mark E. Battersby, Contributing Editor. Without effective marketing and advertising, customers may recognize the existence of your convenience store business, but they won’t know anything about it.

JohnMatthews

LinkedIn – The Power of Networking

By John Matthews, founder and president of Gray Cat Enterprises Inc. With the introduction of social media in the last five or so years, networking and expanding your relevancy in your community has never been more productive.  Unlike most advertising and media, social media enables you to create a two-way communication with your network contacts

Will Ferrell Designs 7-Eleven Cup

Actor Will Ferrell is warming up the winter season with his ‘Coffee Cup With A Cause’ cup as the fifth celebrity-designer in 7-Eleven Inc.’s cause-marketing campaign. Ferrell’s frosty ‘Coffee Cup With A Cause’ design features a snowman and will benefit Cancer for College, a California-based charity providing support and inspiration to cancer survivors through academic

7-Eleven To Introduce ATM Advertising

Advertising is coming to ATMs in 7-Eleven stores. Cardtronics plans to launch advertising on approximately 2,200 of its Vcom financial kiosks located in 7-Eleven stores in the U.S., on the heels of offering third-party advertising on about 800 ATMs operated by Bank Machine, Cardtronics’ United Kingdom subsidiary. Cardtronics signed a multi-year agreement with i-design, the

Gilbarco, Outcast Team For Interactive Merchandising

Gilbarco and Outcast Media have partnered, pairing a global provider of fueling technology with a digital content provider. With Applause TV with Outcast, Gilbarco Veeder-Root’s Applause Media System now supports third party national advertising, news and entertainment content on the large color screens embedded within the gas pump, along with consumer interaction and on-demand coupons

Tri Star Adds Digital Merchandising

Nashville, Tenn.-based Tri Star Energy has partnered with GoGo Cast Inc., a provider of dynamic content and digital merchandising in the digital out of home (DOOH) space, to install GoGo Cast’s high definition Go-Screen at its 228 company-owned and dealer retail locations. GoGo Cast’s high definition Go-Screen’s are expected to provide Tri-Star customers with meaningful

Ricker, BP Lawsuit Settled

A dispute between Ricker Oil Co. and BP’s Indianapolis-area locations has been resolved as both companies came to an agreement this week, following a lawsuit filed by Ricker Oil last October. “BP Products North America and Ricker Oil Company are pleased to announce a joint agreement to dismiss all claims related to the ampm franchise

Cody The Dog’s Gas Station Shuts Down

A chocolate Labrador named Cody, owned by BP c-store owner Karim Mansour, became well-known by fans across the country in recent months, even gaining his own Web site and facebook page. The pooch who was often seen wearing a BP shirt and name tag and popping up behind the drive through window, had been an

Kum & Go Names New Advertising Agency of Record

Kum & Go has named Cranford Johnson Robinson Woods (CJRW) as the company’s advertising agency of record. Starting January 2010, CJRW will aid in the strategic development of Kum & Go marketing initiatives and will execute materials ranging from in-store signage to broadcast advertising for Kum & Go and its portfolio of proprietary products. This

Meaty Sales in the Snack Aisle

TOP PERFORMERS Jack Link’s Beef Jerky Slim Jim (ConAgra) Old Wisconsin Sausage HONORABLE MENTIONS Old Trapper Smoked Products World Kitchens Oberto Sausage Flavored products from hot and spicy to teriyaki and smoked are driving the meat snacks category as customers look for new varieties of their favorite snacks. Stick sales are reportedly up, and as

Chicken’s Popularity Continues to Grow

Chicken’s economical price and inherent flexibility gives convenience store retailers a myriad of opportunities for growing their foodservice business without sacrificing quality and value. However, deciding whether your stores’ best interests are better served by a branded or proprietary chicken program requires an understanding of the benefits and drawbacks each model offers, said consultant John

BP Testing “Smart Wi-Fi” at U.S. Stores

BP North America has teamed with two wireless networking firms to pilot a souped-up version of Wi-Fi at 50 stores nationwide, all in hopes of adding more value to the customer experience. “We’re very interested in what the customer reaction will be,” said BP spokesman Scott Dean. “We have high hopes for this.” BP turned

css.php