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Sara Lee Corp. Announces Name Change

Sara Lee Corp. splits to form two companies: D.E. MASTER BLENDERS 1753 and Hillshire Brands Co. Sara Lee Corp. has selected Hillshire Brands Co. as the new name for its North American business. Sara Lee is set to become two independent pure-play, publicly-traded companies on June 28, 2012. D.E MASTER BLENDERS 1753 will focus on

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Speedway and Costco Rank High On Services

American consumers rate Speedway, Costco, Walgreens and Target high in Harris Poll’s latest study. While some retailers have been challenged this year by the U.S. economy, some retail brands managed to keep business steady, partly due to their brand equity. The 2012 Harris Poll EquiTrend (EQ) study surveyed American consumers about brands across several retail

Pilot And Flying J Complete Merger

The Federal Trade Commission (FTC) yesterday gave final approval to Flying J to merge its travel plaza business with Pilot Travel Centers, Truckinginfo.com reported. The merger, effective July 1, is expected to help Flying J emerge from Chapter 11 bankruptcy protection and create an entity of more than 550 interstate travel centers and travel plazas

Brands, Packaging Benefit HBC

With healthcare capturing so many headlines these days, the health and beauty category (HBC) has taken on added importance in the c-store set. Fueling much of the growth: smaller package sizes that save shoppers money and stimulate impulse sales. Medford, Ore.-based Minute Market has jumpstarted its HBC sales by mixing in smaller-sized packaging, according to

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