Matador by Jack Link’s expands its meat snack line with the introduction of new Matador beef jerky. Available nationwide in four flavors—Sizzling Sweet, Smokin’ BBQ, Original and Teriyaki—new Matador beef jerky combines a bold taste with a tender bite to deliver a satisfying new snacking experience. Jack Link’s launched the Matador brand in spring 2009 [...]
TOP PERFORMERS Jack Link’s Beef Jerky Slim Jim (ConAgra) Old Wisconsin Sausage HONORABLE MENTIONS Old Trapper Smoked Products World Kitchens Oberto Sausage Flavored products from hot and spicy to teriyaki and smoked are driving the meat snacks category as customers look for new varieties of their favorite snacks. Stick sales are reportedly up, and as [...]
Meat snacks—beef jerky, meat sticks, pork rinds and more—are right at home at U.S. convenience stores. And, despite the rough economy and some sales slippage, new products and popular brands continue to excite customers. Paul Lyons, president and owner of Up North Jerky in Troy, Mich., and a partner, with Sam Kassem and Mike Abdullah, [...]
In the midst of the recession, more consumers are opting for at-home entertainment, which is good news for the salty snacks category. This trend may account for a jump in sales of chips and popcorn, the quintessential counterparts for an at-home movie. Last year, salty snack sales totaled $4,962 with a profit of $1,867, a [...]
Salty Statistics According to a study by The Nielsen Co. that outlined c-store trends, pretzels and popcorn sales saw strong growth during the 52 weeks ended March 21, 2009, with sales for pretzels up $164 million, a 10.1% increase. Popcorn sales totaled $119 million, a 14.3% increase from the previous year. Potato chips lead the [...]
TOP PERFORMERS Jack Links Beef Jerky Slim Jim (ConAgra Foods Inc.) Pemmican (ConAgra Foods Inc.) HONORABLE MENTIONS Gardetto’s (General Mills) Keebler (Kellogg Co.) Accounting for $836 million in sales at convenience stores last year, meat snacks seem to be a category tailor-made for convenience consumers. Jerky is a quintessential impulse item that appeals greatly to [...]