BP’s ampm Debuts New Proprietary Brand

BP’s ampm Debuts New Proprietary Brand

BP’s ampm convenience store brand has long used the tagline “Too Much Good Stuff” in its advertising. Now ampm is driving the point home with the debut of its new in-store brand, Good Stuff by ampm. Two new competitively priced products, bottled water and candy, were the first items to sport the Good Stuff by [...]

Tailgating Treats

Tailgating Treats

This fall—from Sept. 1 through Oct. 31—an exciting Milwaukee’s Best promotion is giving one lucky guy the chance to win “the mother of all tailgating trucks.” Exciting POS materials feature tailgate truck visuals and messaging on how beer drinkers can enter for the chance to win the tailgate truck. Men love great beer and tailgating [...]

Preparing for the Fountain Wars

Preparing for the Fountain Wars

McDonald’s is preparing an aggressive summer promotion targeting core c-store customers. Another month, another challenge for convenience store operators. Where is the legendary Charles Atlas when the big bad bully tries to kick sand in our collective faces? As I’m sure you’ve heard by now this summer’s bully is, once again, McDonald’s. The hamburger chain [...]

White Castle To Be Featured Sunday On “Undercover Boss”

White Castle To Be Featured Sunday On “Undercover Boss”

White Castle is participating in the upcoming episode of the CBS show Undercover Boss.  Dave Rife, White Castle family member and owner is scheduled to appear this Sunday, Feb. 28 at 9:00 pm EST. The one-hour program is devoted to White Castle with Dave visiting restaurants, a bakery and a White Castle Distributing plant where [...]