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Retail Trends for 2012

As technology continues to change the way we do business, retailers must weigh the benefits of being ahead of the curve versus the risks, and the disadvantages of falling behind. By Erin Rigik, Associate Editor. In a scene from the futuristic movie “Minority Report,” Tom Cruise’s character walks through a shopping mall while 3-D screens

JohnMatthews

LinkedIn – The Power of Networking

By John Matthews, founder and president of Gray Cat Enterprises Inc. With the introduction of social media in the last five or so years, networking and expanding your relevancy in your community has never been more productive.  Unlike most advertising and media, social media enables you to create a two-way communication with your network contacts

Reaching Your Target Audience

When times are good, you should advertise. When times are bad, you must advertise. There’s no doubt we’re trudging through some tough times—it’s been this way for at least the past year. And there’s certainly no “crystal ball” to tell us when it’ll all be over. We might pull out of this down cycle sooner

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