7-Eleven’s Slurpee-bration

7-Eleven Inc. is preparing for 7-Eleven Day on July 11-the day when the world’s first convenience chain celebrates its birthday. The year 2010 marks 83 years since the company was founded in Dallas. Participating 7-Eleven stores across America and Canada will serve five million free Slurpee frozen carbonated beverages in special birthday cups on Sunday

More Details on Quarles Sale

7-Eleven Inc. has closed on an agreement to purchase 14 gasoline locations in Virginia from Quarles Petroleum Inc. of Fredericksburg, Va.  The stores will be re-branded as 7-Eleven operations, and these sites will continue to sell Shell gasoline. Financial details of the transaction will not be disclosed. The locations are part of a 20-store divestiture

Quarles Petroleum Divests 20 Stores

Fredericksburg-based Quarles Petroleum’s food and convenience stores recently announced the sale of 13 stores to 7-Eleven. Six other locations, including the Opal truck stop on U.S. 29, were also recently sold to unidentified independent dealers, the Culpeper, Va., Star Exponent reported. “Quarles has decided to transition the operation of our Food Store 
locations to new

The Battle Begins

Twelve from a field of 906 home-grown rock and popular bands have been named the most deserving performers and will compete in this year’s 7-Eleven and Slurpee Battle of the Bands (BOTB) contest that kicks off July 11 (7-Eleven stores’ recognized birthday). Starting this Sunday, the musical groups will begin showcasing their talents and competing

Ethnic Fare Adds Foodservice Flair

Sushi in the c-store cooler? Burritos in the food warmer? Mediterranean sandwiches on the menu? Exotic foods are here to stay and becoming more mainstream, spicing up the foodservice section and appealing to a wide audience. With the growth of the Internet consumers today are exposed to new foods they may not be used to

Phoenix 7-Eleven Adds Transit Cards

C-stores in the Phoenix, Ariz., metropolitan area are about to get even more convenient now that the 60 local 7-Eleven stores are selling all day and reduced all day passes for the Valley Metro-the transit system for the greater Phoenix area, ABC15 News reported. “Our goal is to make it as easy and convenient as

7-Eleven and Police Team To Reward Kids

The uniformed officer approaches a group of kids, hands them “tickets” and says, “You have the right to … a free Slurpee drink.”  It’s all part of Operation Chill, 7-Eleven stores’ popular community program that rewards “good behavior” with a cool beverage treat and helps build positive relationships between local law enforcement agencies and young

Wawa Ventures North In New Jersey

Wawa with many locations in southern New Jersey, is heading north to Morris County where it will compete directly with Quick Chek and 7-Eleven, The Daily Record reported. Wawa plans to build and open its first Morris County store in mid- to late November at the corner of New and Edwards roads in the eastern

Casey’s: Couche-Tard Using “Questionable Tactics”

Casey’s General Stores Inc.’s Board of Directors voted to recommend that Casey’s shareholders reject Alimentation Couche-Tard Inc.’s $36.00 per common share cash tender offer, stating that it substantially undervalues Casey’s and is not in the best interests of Casey’s, its shareholders and other constituencies. On June 8, Casey’s filed a Schedule 14D-9 with the Securities

7-Eleven, MTV Star Open Skateboard Park

Rob Dyrdek, star of MTV’s Rob Dyrdek’s Fantasy Factory, 7-Eleven stores and Los Angeles District 4 Councilmember Tom LaBonge have partnered with street skateboarding’s biggest stars to open a state-of-the-art Skate Plaza at North Hollywood Park.  The theme of the Skate Plaza includes Rob Dyrdek’s authentic street skateboarding cartoon and Wild Grinders toy line.  As

7-Eleven Expands In Long Island

7-Eleven has added its 194th c-store on Long Island and signed with real estate brokers C.B. Richard Ellis with expectations of opening more, Long Island Business News reported. The new 2,950-square-foot 7-Eleven is located on the Jericho Turnpike. The Dallas-based retailer has plans to open 180 stores on Long Island, Brooklyn, Queens, and Staten Island, Gregg

The Science of Slurpee Flavors

Creating the many flavors of 7-Eleven Slurpees is a sophisticated process. That’s why at the Dr Pepper Snapple (DPS) Group Research & Development Center’s Plano, Texas, headquarters, a cadre of scientists, engineers, technical specialists, researchers and marketers work with the 7-Eleven Inc. Slurpee product team on the year-round job of keeping new flavors in the

‘Slurpee Battle of the Bands’ Begins

The battle is on as bands from coast-to-coast scramble to enter 7-Eleven Inc.’s 2nd Annual “Slurpee Battle of The Bands,” which opened May 10.    Entrants will compete for a chance to showcase their talent at one of four regional concerts and for the grand prize of $10,000 plus a recording session in San Francisco

Consumer Confidence Returning?

Impulse purchases of sodas, Hershey bars and snacks are on the upswing at U.S. convenience stores, a sign the economy and consumer confidence might slowly be turning around, Bloomberg.com reported. The decline in soda sales at convenience stores slowed last quarter for the first time in at least a year, according to PepsiCo and Coca-Cola,

Swipe Fee Fight Mounts

Building on 7-Eleven’s successful “Stop Unfair Credit Card Fees” consumer petition campaign, convenience store operators joined with U.S. Representatives Peter Welch and Bill Shuster to deliver an additional two million new customer signatures collected during the NACS “Stop Unfair Swipe Fees” campaign, which is asking Congress to put an end to unfair, hidden credit and

Coke Plans New Distribution

Coca-Cola Enterprises Inc. is testing a new method of delivering beverages to 7-Eleven stores in Southern California, using Costco Wholesale Corp. as an intermediary, Reuters reported. Currently, under Coke’s direct-store delivery model, beverages are sent from the bottling facility to a warehouse and then to a distribution center, which distributes the drinks to individual stores.

7-Eleven Debuts Private-Label Beer

Dallas-based 7-Eleven Inc. is launching Game Day, a new store-brand premium lager, now entering 4,200 7-Eleven stores in 17 states, the Dallas Morning News reported. 7-Eleven plans to market the beer as “premium lager beer at a below-premium price,” said Dan Skinner, 7-Eleven’s category manager for alcohol beverages. “Our customer has been telling us for

7-Eleven Delves Deeper Into Game Segment

7-Eleven Inc. plans to add a new program of “Great Games Below $20″ from Game Trading Technologies (GTT) to 3,000 of its stores. The 3,000 outlets represent 50% of the U.S. stores operated and franchised by 7-Eleven, Inc.  “We partnered with GTT because of their experience and expertise as a third-party provider of video games

Iron Man Returns To 7-Eleven

After the first IRON MAN movie took 7-Eleven stores by storm in 2008, with customers clamoring to buy collectible cups and boosting Slurpee sales by double digits, Marvel Studios’ IRON MAN 2 is returning to 7-Eleven to celebrate release of the Paramount Pictures’ film on May 7. In both movies, Robert Downey Jr. plays Tony

Valero Adds Policies To Prevent Underage Tobacco Sales

The Valero company has agreed to a set of measures aimed at reducing tobacco sales to minors at more than 4,900 gas station convenience stores operating nationwide under Valero trademarks, Iowa Attorney General Tom Miller announced Wednesday. “Valero owns 1,000 convenience store outlets and has nearly 4,000 franchise outlets, so this will make a difference,”

Jennifer Hudson Designs New ‘7-Eleven Coffee Cup With A Cause’

Oscar and Grammy award-winner Jennifer Hudson chose a candle to light up the side of the second celebrity-designed “7-Eleven Coffee Cup With A Cause.”  Hudson’s cup goes on sale today at participating 7-Eleven stores across the U.S. and will be available through May 31 or while supplies last. Proceeds from the cup featuring Hudson’s personal

Social Networking Takes Retail by Storm

Speedy Personalized DealsChristianna Frizzell, customer relationship manager for Speedway SuperAmerica, said the best online responses will come from email blasts and text message campaigns if you know your demographic and keep contact timely and relevant. It can also be helpful to look at how customers are contacting you. For example, are they emailing or calling

Tools of the Trade

Busy consumers continue watching their wallets, but one thing hasn’t changed. They want great tasting meals and snacks—and they want them fast. In spite of today’s economic angst, opportunities abound for providing time-crunched consumers with foods on the run. According to a survey by the National Restaurant Association (NRA), 69% of adults surveyed said purchasing

Marketing the Beverage Bar

While frozen dispensed beverages are not a huge portion of the typical store’s overall sales, the product is proving to be quite profitable, thanks to a gross margin north of 50%. Although the slush-style drink was a c-store original, other retailers recognized its potential, and today, frozen beverages with a variety of names and logos

A Taxing Time for Tobacco

Last year was truly a difficult time for tobacco. The State Children’s Health Insurance Program (SCHIP) increased tobacco taxes from a “modest” 158% increase on cigarettes up to a hideous 2,000 plus percentage increase on roll your own tobacco and small cigars. (RYO went from $1.10 per pound to $24.68 and small cigars went from

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