Perfetti Van Melle will launch a ground-breaking promotion withDC Comics with a specially created comic that features Supermanand the Airheads’ “Balloon Guy.” This eight-page custom comic willbe inserted into 500,000 DC Kids comic books this September. Any sixpackof Airheads bars that feature Superman on the package will containtwo, limited-time flavor “Sonic Punch” bars, as well as a very cool, reusablesticker of the famous Superman S-shield. Each six-pack features theAirheads Website address where kids can see the Superman and BalloonGuy comic, and download wallpapers and screen savers. Suggested retailprice for the Airheads Superman six-pack will be 99 cents and can be foundin stores September through November 2007.

For More Information from Perfetti Van Melle USA

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www.airheads.com