COCA COLA CO.

The Coca Cola Company introduces its newest member of the gang- Full Throttle Blue Demon(tm). This great tasting alternative for guys with a "real man," blue-collar mentality, features the unique and exotic taste of agave azul flavor. Its dual positioning has a unique appeal to both general market and Hispanic consumers.

DISPENSE-RITE

Dispense Rite's STL-2 Series is a new cup dispenser so advanced in design, yet so simplistic in nature, that it will change the dispensing market for years to come. The dispenser features seven major benefits: true one-size-fits-all design fits 8-oz. to 44-oz. cups, no costly replacement baffles, no tools required for adjustment, durable long-lasting ABS/PVC construction, easy to retrofit existing dispensers, stylish look compliments any decor, sanitary-NSF approved. When you compare the product's life cycle cost versus a standard baffle dispenser with costly replacement baffles, the savings is substantial. Factor in multiple cup dispensers at multiple locations, over multiple years and that represents a huge savings. Uncover the secret to tremendous savings. Call Dispense-Rite for a free cost savings analysis on the "STL-2."

DTN

DTN announced the release of ProphetX Ethanol Edition, a new version of the popular ProphetX platform. It is a convenient, real-time solution that provides ethanol producers and investors with up-to-the-minute information, unbiased analytical commentary, advanced trading tools and industry specific production planning and risk management tools. The product helps manage market volatility with unmatched agriculture and energy market intelligence, and features comprehensive coverage of futures, spot and rack prices and cash grain bids. ProphetX provides traders with important financial planning and forecasting for the growing biofuels market.

LAMB WESTON

The Lamb Weston brand introduces their Holly Ridge Turnovers, a host of premium, fruit-filled and specialty filled pies for foodservice and deli operations. Complementing the existing three flavors are seven new varieties including Peach Crescent, Candy Apple, Lemon Marshmallow, Chocolate Marshmallow, Chocolate Banana and Sweet Potato. The Holly Ridge Turnovers offer the best tasting, most profitable selection of handheld pastries available. It is made from the finest, freshest ingredients, wrapped in either pastry or bubbly crust styles and has a portable hand-held shape. The product's quick preparation, broad versatility and low food cost will help build sales and profits.

LANE LIMITED

Lane Limited has expanded its line of Winchester Little Cigars to include Winchester Little Cigars Original Blend, Full Flavored, Milds and Menthol. In addition to newly designed packaging, the launch is being supported by a new trade magazine advertising campaign, point-of-sales and product displays and a newly enhanced website. Little cigars are the fastest growing segment within the Other Tobacco Products category, growing at 39.6% over cigarettes. The Original Little Cigar is sold in seven styles and is available in King Soft pack, Soft Pack 100s and Box packaging.