For more than 100 years, Maxwell House coffee has been a part of Americans’ homes and morning routines. Today, Maxwell House, a division of Kraft Foods, is redefining mainstream coffee as the only major mainstream brand to offer a range of coffees roasted with 100% Arabica beans. In addition to offering an enjoyable coffee drinking experience, Maxwell House also introduced a new plastic canister for its larger sizes, further contemporizing the brand. The new packaging, which includes a flavor lock lid to seal in freshness, is fitted with a pass-through handle, making it easier to use. Maxwell House with 100% Arabica beans is available in stores nationwide for an MSRP of $3.59 for an 11 to 13-ounce can and $8.59 for a 33 to 39-ounce canister.

For More Information Maxwell House

Bridget MacConnell, (914) 425-6979
bmacconnell@kraft.com
www.brewsomegood.com