E-cigarette Margins To Surpass Cigarette Margins?
With big tobacco companies introducing e-cigarettes, the category could be competing with cigarette margins by 2017. New research from Wells Fargo shows via its proprietary e-cig interactive model suggests e-cigarette margins could surpass conventional cigarette margins by 2017. “Based on our in-depth analysis of the tobacco industry over the next decade, we now anticipate the [...]













