CEFCO Builds Fourth Prototype Store

CEFCO invites the public to its new, prototype store, as it features the chain’s new c-store design.

CEFCO Convenience Stores opened a new store location in Killeen, Texas, Wednesday.

The new store is the company’s fourth prototype store, reflecting CEFCO’s latest design for its convenience stores. The stores will provide customers with a stronger shopping experience because of their fresh design and upgraded finishes.

“We believe that the enhancements built into this site reflect our core values of providing the best customer experience for every customer, every day,” said Brett Giesick, CEFCO chief retail officer.

The new store is a part of CEFCO’s growth strategy of adding as many as 10 organic locations this year, in addition to the 128 Food Fast and Taylor stores acquired since August 2011. 

CEFCO now operates 255 convenience stores throughout Alabama, Arkansas, Louisiana, Mississippi, Oklahoma, New Mexico and Texas.

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