Walgreens Helps Customers Navigate In-Store

Walgreens creates a new app to help customers find what they need on their shopping trips.

Walgreens partnered with aisle411, a mobile retail navigation service, to create a virtual map of its store layouts for smartphones.

Walgreens is the first national retailer to map all of its stores with a mobile app. The app will work for all of Walgreens 7,907 drugstores nationwide, delivering more convenience to its customers.

“Retailers are constantly looking for solutions to enhance their customers’ store visits and improve convenience,” said Nathan Pettyjohn, CEO of aisle411. “aisle411 allows retailers to empower their shoppers by providing information such as product locations right in customers’ hands, making the shopping experience more convenient and fun.”

Nearly 84% of today’s shoppers reported having difficulty finding products on store shelves, and more than 20% of shoppers leave the store without their full purchase intent. aisle411 helps customers who own smartphones to find products and promotions quickly with its in-store search. The app is available for free from the iPhone App Store and the Google Play store.

“With aisle411, Walgreens further delivers on its goal of providing the most convenient shopping experience by simplifying store visits and saving customers’ valuable time,” said Abhi Dhar, Walgreens chief technology officer.

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