Appealing to growing demand for lean meat snacks that are delicious and better for you, Old Wisconsin has introduced two new turkey meat snack products. Old Wisconsin Turkey Snack Slices and Old Wisconsin Turkey Summer Sausage feature the authentic, hardwood-smoked flavoring the brand is famous for, but with less fat and calories than traditional meat snacks. These products are also trans fat and gluten free. The addition of these new products makes Old Wisconsin the only meat snack brand to offer turkey meat snack alternatives in Sticks, Bites, Slices and Summer Sausage.
According to a 2011 Datamonitor survey, 52% of Americans say they are making a conscious effort to eat healthier most of the time. This trend has contributed to a nearly 30% increase in sales of Old Wisconsin turkey products.
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