CEFCO presents a $250,000 donation to Children’s Miracle Network. From left:  Kellie Tiner of Scott & White Children’s Hospital, Raymond Smith of Fikes Wholesale, Jennifer Strelsky, Lesli Cearley of Scott & White Children’s Hospital, Kim Fikes and James Fikes of Fikes Wholesale, Brett Giesick and Steve Keane of CEFCO, Dustin Strelsky and Shane Strelsky. Photo by Skeebo Reichert.

CEFCO Donates $320,000 to Children’s Miracle Network

“Our campaign gave sales associates an opportunity to talk to customers about improvements in our fountain soft drinks while raising funds for Children’s Miracle Network Hospitals,” says CEFCO senior vice president of marketing. CEFCO Convenience Stores announced at its 10th Annual Hackers‐R‐Us Charity Golf Tournament May 10, 2011 that it has donated a grand total [...]

Rutter’s Beefs Up Menu Options

Rutter’s Beefs Up Menu Options

Oatmeal, by-the-slice cheesecake among new items. York, Pa.-based Rutter’s Farm Stores is pleased to introduce four new delicacies; oatmeal, cheesecake, pretzel dogs and fried green beans, to its expanding touch screen menu, whetting the appetites of Rutter’s customers across central Pennsylvania. “Adding oatmeal to our breakfast offering was an easy decision to make,” says Jerry [...]

Lighting It Right

Lighting It Right

In the ongoing quest for reducing energy costs, many operators are introducing LEDs in coolers, under canopies and even inside the store, but how do you know if an upgrade is right for your chain? By Erin Rigik, Associate Editor. In these tough economic times, lighting upgrades could provide a bright spot on the balance [...]

Fresh & Easy Debuts Green Things Line

Fresh & Easy Debuts Green Things Line

“We set out to develop Green Things as an affordable range of environmentally-friendly household cleaner and paper products that are sure to get the job done right,” says Fresh & Easy spokesperon. Fresh & Easy Neighborhood Market has introduced Green Things, a new range of eco-friendly household cleaning and paper products. Designed for customers looking [...]

NATSO Shows Support For Jason’s Law

NATSO Shows Support For Jason’s Law

Jason’s Law would provide $20 million annually to develop truck parking. NATSO, the national association representing America’s truckstops and travel plazas, joined Rep. Paul Tonko (D-N.Y.) and other transportation groups May 11 in announcing support for House Bill H.R. 1803, which aims to expand the number of commercial truck parking spaces nationwide. If enacted, the [...]

Kangaroo Express Supports Military Widows

Kangaroo Express Supports Military Widows

Fundraiser helps send widows of servicemen to the 3rd Annual AWP/Kangaroo Express Golf Tournament and to a skydive event at Raeford Jump Zone. The Pantry Inc. is helping send military widows to an American Widow Project (AWP) Get-Away outside Fayetteville, N.C., for the third consecutive year. The fundraiser launched May 5 in approximately 785 Kangaroo [...]

Thorntons Offers Free Tea

Thorntons Offers Free Tea

Today only, customers can enjoy a free Thorntons Legendary Ice Tea when they stop into a participating store. Today, Friday, May 13, customers can go to any participating Thorntons store and receive a free Thorntons Legendary Fresh Brewed Tea. Thorntons Legendary Iced Tea, (both unsweet and sweet) are brewed fresh, and made with 100% filtered [...]

Equipping for Food Sales

Equipping for Food Sales

Equipex LLC offers an array of products to fit convenience store operators’ foodservice equipment needs. Products include stainless-steel electric fryers that are compact, portable and easy to disassemble for cleaning and removal, making small portion frying easy and clean. Two-shelf warming displays optimize the counter point-of-purchase (POP) locations for quick and easy impulse purchasing, and [...]

Ticket to Ride Promotion

Ticket to Ride Promotion

Ruiz Foods and Tornados have announced an on-pack consumer racing promotion featuring Tornados sponsored NASCAR Sprint Cup Series No. 39 Chevrolet driver Ryan Newman. Through the end of September, consumers can enter the code printed on the inside of limited-edition, specially-marked boxes of Tornados for a chance to win one of hundreds of prizes. Each [...]

truenorth energy Selects FuelQuest

truenorth energy Selects FuelQuest

Partnering with FuelQuest, truenorth seeks to reduce overall fuel costs by automating inventory management and optimizing fuel inventory levels. Petroleum distributor and convenience store operator truenorth energy has selected FuelQuest’s Fuel Management System (FMS) and ForeSite to automate its fuel inventory forecasting, planning and dispatching to reduce operating costs, increase fuel margins and improve truck [...]

ConocoPhillips Launches Phillips 66 Campaign

ConocoPhillips Launches Phillips 66 Campaign

Customers can upload videos for a chance to win free gas for a year. ConocoPhillips has launched a new brand advertising campaign and 28-week consumer promotion for its Phillips 66 brand gasoline. The campaign highlights Phillip 66 gasoline’s long-standing commitment to produce “the best in performance gasoline,” which is brought to life through the campaign [...]

Word-of-Mouth Opinion Sharing Down 20%

Word-of-Mouth Opinion Sharing Down 20%

The tough economy over the last two years may be responsible for a decline in word-of-mouth sharing about brand experiences. Despite an explosion in consumer conversation technology, Americans have cut back substantially since 2008 on the opinions they share by word-of-mouth (WOM) about companies and their offerings, COLLOQUY research shows. Of 3,295 U.S. consumers surveyed [...]

Sheetz To Offer Instant Gas Discount To Loyal Customers

Sheetz To Offer Instant Gas Discount To Loyal Customers

Customers get cents off gas every time they use their MySheetz card. Sheetz has introduced a new loyalty program, rewarding customers with cents off at the pump, Patriot News reported. Only customers don’t have to wait to accrue points to get their prize. Customers simply sign up for and then swipe their MySheetz card at [...]

Milk Frother and Steam Wand Cleaner

Milk Frother and Steam Wand Cleaner

As upscale coffee programs become available at more convenience stores, retailers need to ensure they have cleaning products they can trust, not only to protect their foodservice equipment investment, but to ensure customers are being served the best products possible. JC 7 Espresso Cleaner (Dairy) was developed to be a top performing cleaner. It was [...]

E-Cig Starter Kits

E-Cig Starter Kits

Freedom Smokeless, a manufacturer of U.S.-made premium brand electronic cigarettes, recently introduced its Elite series rechargeable starter kits with new attractive packaging that is the size of a pack of cigarettes. This product was designed specifically for the convenience store industry, carries a full six-month factory warranty and is available in tobacco and menthol flavors. [...]