Wine Sales Sparkle On Election Day

Fresh & Easy said its sparkling wine sales more than doubled for Election Day last week, including the company’s 11 different bottles of sparkling wines, five of which are specially selected for Fresh & Easy.

The best-selling bubbly for Election Day was the Fresh & Easy Montcadi Cava which retails for under $7. Seven of the wines retail for under $10. Fresh & Easy said it has received nearly 60 wine awards for its own-brand wines that are specially blended with the help of a Certified Master of Wine. The company carries over 160 wines.

“We offer fantastic quality wines and champagnes at budget prices,” said Simon Uwins, chief marketing officer. “People were able to commemorate a historic election with style without breaking the bank.

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